Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Cultural approaches
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
12
Konsumentenverhalten
12
Brand management
3
Gender
3
Geschlecht
3
Markenführung
3
Marketing
3
Marketing management
3
Marketingmanagement
3
Men
3
Männer
3
Advertising
2
Business network
2
Consumer culture
2
Consumption
2
Ernährungsindustrie
2
Food industry
2
Frauen
2
Identity
2
Incongruence
2
Innovation
2
Konsumsoziologie
2
National culture
2
Nationalkultur
2
Nordeuropa
2
Nordische Staaten
2
Northern Europe
2
Social status
2
Technischer Fortschritt
2
Technological change
2
Transition
2
Unternehmensnetzwerk
2
Verbraucherverhalten
2
Welt
2
Werbung
2
Women
2
World
2
consumer culture theory
2
Affect
1
Beschwerdemanagement
1
more ...
less ...
Online availability
All
Undetermined
11
Free
2
Type of publication
All
Article
18
Book / Working Paper
6
Type of publication (narrower categories)
All
Article in journal
10
Aufsatz in Zeitschrift
10
Aufsatz im Buch
5
Book section
5
Aufsatzsammlung
3
research-article
2
Bibliografie enthalten
1
Bibliography included
1
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
English
23
Undetermined
1
Author
All
Östberg, Jacob
14
Ostberg, Jacob
10
Hartmann, Benjamin Julien
4
Askegaard, Søren
2
Dobscha, Susan
2
Lagnevik, Magnus
2
Lareke, Anders
2
Lindberg, Frank
2
Peñaloza, Lisa
2
Sjöholm, Ingegerd
2
Ulver, Sofia
2
Andersen, Lars Pynt
1
Bengtsson, Anders
1
Bettany, Shona
1
Bode, Matthias
1
Coffin, Jack
1
Eichert, Christian A.
1
Hartmann, Benjamin J.
1
Hietanen, Joel
1
Kjeldgaard, Dannie
1
Larsson Mossberg, Lena
1
Lindridge, Andrew
1
Lopes, Maíra Magalhães
1
Molander, Susanna
1
Nøjgaard, Mikkel
1
Oakenfull, Gillian
1
Parment, Anders
1
Rinallo, Diego
1
Rowe, David
1
Santana, Jannsen
1
Solér, Cecilia
1
Stevens, Lorna
1
Visconti, Luca M.
1
Walther, Luciana
1
more ...
less ...
Institution
All
Edward Elgar Publishing
1
Published in...
All
Marketing theory
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of marketing management : MM
2
New horizons in the economics of innovation
2
European Journal of Marketing
1
European journal of marketing : EJM
1
Gender, culture, and consumer behavior
1
Handbook of qualitative research methods in marketing
1
Journal of Place Management and Development
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Marketing management : a cultural perspective
1
Springer eBook Collection
1
Springer eBooks / Business and Management
1
The Routledge companion to identity and consumption
1
The Routledge companion to marketing and feminism
1
more ...
less ...
Source
All
ECONIS (ZBW)
20
OLC EcoSci
2
Other ZBW resources
2
Showing
1
-
10
of
24
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The quest for masculine to-be-looked-at-ness? : exploring consumption-based self-objectification among heterosexual men
Östberg, Jacob
- In:
The Routledge companion to marketing and feminism
,
(pp. 222-238)
.
2022
Persistent link: https://www.econbiz.de/10014474352
Saved in:
2
Introduction to the special issue on gender impacts : consumption, markets, marketing, and marketing organisations
Dobscha, Susan
;
Östberg, Jacob
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
3/4
,
pp. 181-187
Persistent link: https://www.econbiz.de/10012515236
Saved in:
3
Gender impacts : consumption, markets, marketing, and marketing organisations
Dobscha, Susan
(
ed.
);
Östberg, Jacob
(
ed.
)
-
2021
Persistent link: https://www.econbiz.de/10012515290
Saved in:
4
Why do crowds cause trouble? : exploring affective instability in collectivity
Lopes, Maíra Magalhães
;
Hietanen, Joel
;
Östberg, Jacob
- In:
Marketing theory
21
(
2021
)
4
,
pp. 539-560
Persistent link: https://www.econbiz.de/10012660672
Saved in:
5
Crossing wires : short-circuiting marketing theory
Coffin, Jack
;
Eichert, Christian A.
;
Bettany, Shona
; …
- In:
Marketing theory
22
(
2022
)
2
,
pp. 275-292
Persistent link: https://www.econbiz.de/10013257609
Saved in:
6
Nordic consumer culture : state, market and the consumers
Askegaard, Søren
(
ed.
);
Östberg, Jacob
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10011971155
Saved in:
7
Unboxing marketing : creating value for consumers, firms, and society
Hartmann, Benjamin Julien
;
Östberg, Jacob
;
Parment, Anders
-
2020
-
First edition
Persistent link: https://www.econbiz.de/10012168993
Saved in:
8
Failure : perspectives and prospects in marketing and consumption theory
Kjeldgaard, Dannie
;
Nøjgaard, Mikkel
;
Hartmann, …
- In:
Marketing theory
21
(
2021
)
2
,
pp. 277-286
Persistent link: https://www.econbiz.de/10012520610
Saved in:
9
Presenting marketing through music : Alpen sind immer wunderschön
Hartmann, Benjamin Julien
;
Östberg, Jacob
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
15/16
,
pp. 1796-1809
Persistent link: https://www.econbiz.de/10014234149
Saved in:
10
Brand morphogenesis : the role of heterogeneous consumer sub-assemblages in the change and continuity of a brand
Molander, Susanna
;
Östberg, Jacob
;
Peñaloza, Lisa
- In:
Journal of consumer research : JCR ; an …
49
(
2023
)
5
,
pp. 762-785
Persistent link: https://www.econbiz.de/10013542022
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
