Failure : perspectives and prospects in marketing and consumption theory
Dannie Kjeldgaard, Mikkel Nøjgaard, Benjamin Julien Hartmann, Matthias Bode, Frank Lindberg, Lena Mossberg, Jacob Östberg
| Year of publication: |
2021
|
|---|---|
| Authors: | Kjeldgaard, Dannie ; Nøjgaard, Mikkel ; Hartmann, Benjamin Julien ; Bode, Matthias ; Lindberg, Frank ; Larsson Mossberg, Lena ; Östberg, Jacob |
| Published in: |
Marketing theory. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1741-301X, ZDB-ID 2072860-8. - Vol. 21.2021, 2, p. 277-286
|
| Subject: | Consumer culture theory | customer dissatisfaction | failure | failure studies | service failure | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Beschwerdemanagement | Complaint management | Kundenzufriedenheit | Customer satisfaction | Konsumtheorie | Consumption theory |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1470593121992539 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012520610