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The impact of brand name placement in song lyrics on brand attitudes : does the attitude toward the artist matter?
Van Vaerenbergh, Yves; Sompel, Dieneke Van de; Loock, … - In: Breaking new ground in theory and practice, (pp. 21-33). 2011
Persistent link: https://www.econbiz.de/10009380037
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Perceived importance of native language use in service encounters
Holmqvist, Jonas; Van Vaerenbergh, Yves - In: The service industries journal 33 (2013) 15/16, pp. 1659-1671
Persistent link: https://www.econbiz.de/10010229400
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Examining the relationship between language divergence and word-of-mouth intentions
Van Vaerenbergh, Yves; Holmqvist, Jonas - In: Journal of business research : JBR 67 (2014) 8, pp. 1601-1608
Persistent link: https://www.econbiz.de/10010379257
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Consumer willingness to communicate in a second language : communication in service settings
Holmqvist, Jonas; Van Vaerenbergh, Yves; Grönroos, … - In: Management decision : MD 52 (2014) 5, pp. 950-966
Persistent link: https://www.econbiz.de/10010387084
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Service recovery's impact on customers next-in-line
Van Vaerenbergh, Yves; Vermeir, Iris; Larivière, Bart - In: Managing service quality : MSQ ; an international journal 23 (2013) 6, pp. 495-512
Persistent link: https://www.econbiz.de/10010202243
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Speak my language if you want my money : service language's influence on consumer tipping behavior
Van Vaerenbergh, Yves; Holmqvist, Jonas - In: European journal of marketing : EJM 47 (2013) 8, pp. 1276-1292
Persistent link: https://www.econbiz.de/10009787169
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Customer intentions to ivoke service guarantees : do excellence in service recovery, type of guarantee and cultural orientation matter?
Van Vaerenbergh, Yves; De Keyser, Arne; Larivière, Bart - In: Managing service quality : MSQ ; an international journal 24 (2014) 1, pp. 45-62
Persistent link: https://www.econbiz.de/10010252064
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A meta-analysis of relationships linking service failure attributions to customer outcomes
Van Vaerenbergh, Yves; Orsingher, Chiara; Vermeir, Iris; … - In: Journal of service research : JSR 17 (2014) 4, pp. 381-398
Persistent link: https://www.econbiz.de/10010432171
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Understanding and managing customer relational benefits in services : a meta-analysis
Gremler, Dwayne D.; Van Vaerenbergh, Yves; Brüggen, … - In: Journal of the Academy of Marketing Science 48 (2020) 3, pp. 565-583
Persistent link: https://www.econbiz.de/10012290973
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Customer experience management in the age of big data analytics : a strategic framework
Holmlund, Maria; Van Vaerenbergh, Yves; Ciuchita, Robert; … - In: Journal of business research : JBR 116 (2020), pp. 356-365
Persistent link: https://www.econbiz.de/10012257620