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The effect of consumer heterog...
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Raju, Jagmohan S.
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Management science : journal of the Institute for Operations Research and the Management Sciences
16
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Management Science
10
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10
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ECONIS (ZBW)
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1
Positioning and pricing in a variety seeking market
Sajeesh, S.
;
Raju, Jagmohan Singh
- In:
Management science : journal of the Institute for …
56
(
2010
)
6
,
pp. 949-961
Persistent link: https://www.econbiz.de/10003988521
Saved in:
2
Smart pricing : how Google, Priceline, and leading businesses use pricing innovation for profitability
Raju, Jagmohan
;
Zhang, Z. John
-
2010
Persistent link: https://www.econbiz.de/10003908722
Saved in:
3
A price discrimination model of trade promotions
Cui, Tony Haitao
;
Raju, Jagmohan Singh
;
Zhang, Z. John
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
5
,
pp. 779-795
Persistent link: https://www.econbiz.de/10003780110
Saved in:
4
Who's got the coupon? : estimating consumer preferences and coupon usage from aggregate information
Musalem, Andrés
;
Bradlow, Eric T.
;
Raju, Jagmohan Singh
- In:
Journal of marketing research : JMR
45
(
2008
)
6
,
pp. 715-730
Persistent link: https://www.econbiz.de/10003794570
Saved in:
5
Bayesian estimation of random-coefficients choice models using aggregate data
Musalem, Andrés
;
Bradlow, Eric T.
;
Raju, Jagmohan Singh
- In:
Journal of applied econometrics
24
(
2009
)
3
,
pp. 490-516
Persistent link: https://www.econbiz.de/10003825047
Saved in:
6
Competitive consequences of using a category captain
Subramanian, Upender
;
Raju, Jagmohan Singh
;
Dhar, Sanjay K.
- In:
Management science : journal of the Institute for …
56
(
2010
)
10
,
pp. 1739-1765
Persistent link: https://www.econbiz.de/10008701420
Saved in:
7
Fairness and channel coordination
Chen, Toni Haitao
;
Raju, Jagmohan Singh
;
Zhang, Z. John
- In:
Management science : journal of the Institute for …
53
(
2007
)
8
,
pp. 1303-1314
Persistent link: https://www.econbiz.de/10003581663
Saved in:
8
A theory of combative advertising
Chen, Yuxin
;
Joshi, Yogesh V.
;
Raju, Jagmohan Singh
; …
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10003858464
Saved in:
9
Private label strategies - myths and realities
Sethuraman, Raj
;
Raju, Jagmohan Singh
- In:
Handbook of marketing strategy
,
(pp. 318-335)
.
2012
Persistent link: https://www.econbiz.de/10009530853
Saved in:
10
The influence of demand factors on dynamic competitive pricing strategy : an empirical study
Roy, Abhik
;
Raju, Jagmohan Singh
- In:
Marketing letters : a journal of research in marketing
22
(
2011
)
3
,
pp. 259-281
Persistent link: https://www.econbiz.de/10009305522
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