When a television advertisement causes viewers to switch channels, it reduces the audience available to subsequent … article analyzes the television network's problem of how to select, order, and price advertisements in a break of endogenous …

-channel coordination. Past work has demonstrated a positive relationship between television advertising and online search activity. Here …

Objective To examine whether social interactions influence the television viewing choices of adolescents in grades 7 … individual-level and school-level television choices. An instrumental variables approach was used to solve the simultaneity … participated in the National Longitudinal Study of Adolescent Health (Add Health). The reported television viewing choices of an …

favorites, to events with uncertain outcomes. We test for LA vs. UOH effects in television viewing audience data for free over …

Watching television is the most time-consuming human activity besides work but its role for individual well-being is …