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Discriminant validity testing in marketing : an analysis, causes for concern, and proposed remedies
Voorhees, Clay M.; Brady, Michael K.; Calantone, Roger J.; … - In: Journal of the Academy of Marketing Science 44 (2016) 1, pp. 119-134
Persistent link: https://www.econbiz.de/10011434898
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New product creativity : understanding contract specificity in new product introductions
Dean, Tereza; Griffith, David A.; Calantone, Roger J. - In: Journal of marketing 80 (2016) 2, pp. 39-58
Persistent link: https://www.econbiz.de/10011458669
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The relative advantage of marketing over technological capabilities in influencing new product performance : the moderating role of country institutions
Eisend, Martin; Evanschitzky, Heiner; Calantone, Roger J. - In: Journal of international marketing 24 (2016) 1, pp. 41-56
Persistent link: https://www.econbiz.de/10011460095
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Product modularity, process modularity, and new product introduction performance : does complexity matter?
Vickery, Shawnee K.; Koufteros, Xenophon; Droge, Cornelia; … - In: Production and operations management : an international … 25 (2016) 4, pp. 751-770
Persistent link: https://www.econbiz.de/10011484196
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The learning zone in new product development
Cui, Anna Shaojie; Chan, Kwong; Calantone, Roger J. - In: IEEE transactions on engineering management : EM 61 (2014) 4, pp. 690-689
Persistent link: https://www.econbiz.de/10010461183
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Breakeven time on new product launches : an investigation of the drivers and impact on firm performance
Calantone, Roger J.; Randhawa, Praneet; Voorhees, Clay M. - In: The journal of product innovation management : an … 31 (2014), pp. 94-104
Persistent link: https://www.econbiz.de/10010437216
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A mixed-method study of the effects of Guanxi between salespersons and buyers on retailer-supplier relationships in China
Huang, Ying; Sternquist, Brenda J.; Zhang, Chun; … - In: Journal of marketing channels : ... distribution … 18 (2011) 3, pp. 189-215
Persistent link: https://www.econbiz.de/10009271367
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Engendering resilience in small- and medium-sized enterprises (SMEs) : a case study of Demmer Corporation
Demmer, William A.; Vickery, Shawnee K.; Calantone, Roger J. - In: International journal of production research 49 (2011) 18, pp. 5395-5413
Persistent link: https://www.econbiz.de/10009297107
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Shop floor manufacturing technology adoption : an adaptation of the technology acceptance model
Scannell, Thomas V.; Melnyk, Stevev A.; Calantone, Roger J. - In: International journal of manufacturing technology and … 23 (2011) 3/4, pp. 193-213
Persistent link: https://www.econbiz.de/10009513468
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The role of lean launch execution and launch timing on new product performance
Calantone, Roger J.; Di Benedetto, C. Anthony - In: Journal of the Academy of Marketing Science 40 (2012) 4, pp. 526-538
Persistent link: https://www.econbiz.de/10009566397