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Immersive technology : a meta-analysis of augmented/virtual reality applications and their impact on tourism experience
Fan, Xiaojun
;
Jiang, Xinyu
;
Deng, Nianqi
- In:
Tourism management : research, policies, practice
91
(
2022
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013271572
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Factors affecting the effectiveness of cause-related marketing : a meta-analysis
Fan, Xiaojun
;
Deng, Nianqi
;
Qian, Yi
;
Dong, Xuebing
- In:
Journal of business ethics : JBE
175
(
2022
)
2
,
pp. 339-360
Persistent link: https://www.econbiz.de/10012795418
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3
Imagination versus telepresence : consumer patronage intention toward peer-to-peer accommodations in photo-enhanced imaginative conditions and virtual reality contexts
Fan, Xiaojun
;
Jiang, Xinyu
;
Deng, Nianqi
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
8
,
pp. 1647-1666
Persistent link: https://www.econbiz.de/10014384373
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4
Adoption of augmented reality in online retailing and consumers' product attitude : a cognitive perspective
Fan, Xiaojun
;
Chai, Zeli
;
Deng, Nianqi
;
Dong, Xuebing
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012171905
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5
How social media's cause-related marketing activity enhances consumer citizenship behavior : the mediating role of community identification
Deng, Nianqi
;
Jiang, Xinyu
;
Fan, Xiaojun
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 38-60
Persistent link: https://www.econbiz.de/10013536279
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6
Behaviour-based pricing and wholesaling contracting under supply chain competition
Wang, Junbin
;
Fan, Xiaojun
;
Zhang, Ting
- In:
Journal of the Operational Research Society
72
(
2021
)
9
,
pp. 1943-1959
Persistent link: https://www.econbiz.de/10012624797
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7
The value of introducing customer-to-manufacturer model by the online retailer
Fan, Xiaojun
;
Wang, Shanshan
;
Wang, Junbin
- In:
International transactions in operational research : a …
29
(
2022
)
4
,
pp. 2566-2585
Persistent link: https://www.econbiz.de/10012815217
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8
Reverse channel design with a dominant retailer and upstream competition in emerging markets : retailer- or manufacturer- collection?
Wang, Junbin
;
Zhang, Ting
;
Fan, Xiaojun
- In:
Transportation research / E : an international journal
137
(
2020
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012236688
Saved in:
9
Examining the channel choice of experience-oriented customers in omni-channel retailing
Zhao, WenYu
;
Deng, Nianqi
- In:
International journal of information systems in the …
12
(
2020
)
1
,
pp. 16-27
Persistent link: https://www.econbiz.de/10012182657
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10
In-store service decisions under consumer disappointment aversion
Wang, Junbin
- In:
Managerial and decision economics : MDE ; the …
43
(
2022
)
3
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pp. 681-695
Persistent link: https://www.econbiz.de/10013166246
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