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Consumer world-mindedness, social-mindedness, and store image
Nijssen, E. J.; Douglas, Susan P. - In: Journal of international marketing 16 (2008) 3, pp. 84-107
Persistent link: https://www.econbiz.de/10003766136
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Conjoining international marketing and relationship marketing : exploring consumers' cross-border service relationships
Nijssen, E. J.; Herk, Hester van - In: Journal of international marketing 17 (2009) 1, pp. 91-115
Persistent link: https://www.econbiz.de/10003859527
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Customer orientation and future market focus in NSD
Hillebrand, Bas; Kemp, Ron; Nijssen, E. J. - In: Journal of service management 22 (2011) 1, pp. 67-84
Persistent link: https://www.econbiz.de/10009010794
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Introduction to the special issue: Sales and innovation
Jong, Ad de; Verbeke, Willem J. M. I.; Nijssen, E. J. - In: The journal of product innovation management : an … 31 (2014) 4, pp. 643-646
Persistent link: https://www.econbiz.de/10010375938
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Don't just fix it, make it better! : using frontline service employees to improve recovery performance
Heijden, Gielis A. H. van der; Schepers, Jeroen J. L.; … - In: Journal of the Academy of Marketing Science 41 (2013) 5, pp. 515-530
Persistent link: https://www.econbiz.de/10010126691
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Effective configurations of value creation and capture capabilities : extending Treacy and Wiersema's value disciplines
Zacharias, Nicolas A.; Nijssen, E. J.; Stock-Homburg, Ruth - In: Journal of business research : JBR 69 (2016) 10, pp. 4121-4131
Persistent link: https://www.econbiz.de/10011553937
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Technology trajectories and the selection of optimal R&D project sequences
Bommel, Ties van; Mahieu, Ronald J.; Nijssen, E. J. - In: IEEE transactions on engineering management : EM 61 (2014) 4, pp. 669-680
Persistent link: https://www.econbiz.de/10010461193
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Exploring CRM effectiveness : an institutional theory perspective
Hillebrand, Bas; Nijholt, Jurriaan J.; Nijssen, E. J. - In: Journal of the Academy of Marketing Science 39 (2011) 4, pp. 592-608
Persistent link: https://www.econbiz.de/10009297193
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First- and second-order effects of consumers’ institutional logics on firm–consumer relationships : a cross-market comparative analysis
Singh, Jagdip; Lentz, Patrick; Nijssen, E. J. - In: Journal of international business studies : JIBS ; an … 42 (2011) 2, pp. 307-333
Persistent link: https://www.econbiz.de/10008909554
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Modeling variation in global consumers' participation behaviour intentions using an institutional market index
Schumann, Jan Hendrik; Nijssen, E. J.; Lentz, Patrick - In: International marketing review 31 (2014) 4, pp. 390-412
Persistent link: https://www.econbiz.de/10010388819