Purpose: The purpose of this paper is to connect the literatures on sustainability, innovation and paradox to suggest that sustainability constraints – simultaneously addressing commercial and sustainability goals – will increase organizational innovation. Design/methodology/approach:...

In this study, we explore the impact of Machiavellian rhetoric on fundraising within the increasingly important context of online crowdfunding. The "all-or-nothing" funding model used by the world’s largest crowdfunding platform, Kickstarter, may be an attractive context in which entrepreneurs...