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Consumer post-adoption of e-wallet : an extended UTAUT2 perspective with trust

Zaid Kilani, Abd Al-Haleem; Kakeesh, Dana F.; … - In: Journal of open innovation : technology, market, and … 9 (2023) 3, pp. 1-16

The mobile marketing is facing rapid technological advancement nowadays, and there is growing literature on the effects of mobile applications, however, the role of branded applications in influencing consumer adoption remains insufficiently explored. Thus, this study aims to measure the level...

Persistent link: https://www.econbiz.de/10014504723

Integrating electronic customer relationship management and artificial intelligence : a theoretical foundation for marketing intelligence in the service industry

Al-Weshah, Ghazi A.; Kakeesh, Dana F.; Shishan, Farah - In: Contemporary approaches of digital marketing and the …, (pp. 73-104). 2023

Persistent link: https://www.econbiz.de/10014365945

The current status of customer relationship management : experience of small businesses in the Jordanian food industry

Al-Weshah, Ghazi A. - In: International journal of electronic customer … 12 (2019) 1, pp. 1-20

Persistent link: https://www.econbiz.de/10012253352

Organisational excellence as a marketing tool : Greater Amman Municipality as a case study

Al-Weshah, Ghazi A. - In: International journal of business performance management 20 (2019) 2, pp. 110-129

Persistent link: https://www.econbiz.de/10012025809

Marketing intelligence and customer relationships : empirical evidence from Jordanian banks

Al-Weshah, Ghazi A. - In: Journal of marketing analytics : JMA 5 (2017) 3/4, pp. 141-152

Persistent link: https://www.econbiz.de/10011855282

Governmental intervention and entrepreneurs' personal values : qualitative evidence from Saudi Arabia

Alhammad, Fawwaz Ali; Al-Weshah, Ghazi A.; Aljarodi, … - In: Middle East journal of management : MEJM 8 (2021) 1, pp. 23-41

Persistent link: https://www.econbiz.de/10012392765

Customer relationship management systems and organizational performance : quantitative evidence from the Jordanian telecommunication industry

Al-Weshah, Ghazi A.; Al-Manasrah, Excimirey; … - In: Journal of marketing communications 25 (2019) 8, pp. 799-819

Persistent link: https://www.econbiz.de/10012203369

How do retail firms benefit from co-locating in logistics-intensive clusters? : a focus on the inbound supply function

Abushaikha, Ismail; Al-Weshah, Ghazi A.; Alsharairi, Malek - In: The international review of retail, distribution and … 30 (2020) 1, pp. 27-45

Persistent link: https://www.econbiz.de/10012209640

Employee relationship management and achievement motivation : insights from hospitals

Khraisat, Amneh M.; Al-Weshah, Ghazi A.; Al-Ma'aitah, Noor - In: International journal of management practice : IJMP 16 (2023) 6, pp. 727-743

Persistent link: https://www.econbiz.de/10014436712

The role of internet banking in continuous improvement areas : quantitative evidence from Jordanian banks

Al-Weshah, Ghazi A. - In: International journal of business performance management 14 (2013) 2, pp. 181-196

Persistent link: https://www.econbiz.de/10009725555