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Personalized giving : configurational approach in examining demographics, morality, and prosocial intentions
Septianto, Felix; An, Jake; Soegianto, Bambang - In: Journal of global scholars of marketing science : … 29 (2019) 3, pp. 330-342
Persistent link: https://www.econbiz.de/10012257903
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Being moral and doing good to others : re-examining the role of emotion, judgment, and identity on prosocial behavior
Septianto, Felix; Soegianto, Bambang - In: Marketing intelligence & planning 35 (2017) 2, pp. 180-191
Persistent link: https://www.econbiz.de/10011700790
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The role of imagery in promoting organic food
Septianto, Felix; Kemper, Joya; Paramita, Widya - In: Journal of business research : JBR 101 (2019), pp. 104-115
Persistent link: https://www.econbiz.de/10012103219
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The similar versus divergent effects of pride and happiness on the effectiveness of loyalty programs
Septianto, Felix; An, Jake; Chiew, Tung Moi; Paramita, Widya - In: Journal of business research : JBR 99 (2019), pp. 12-22
Persistent link: https://www.econbiz.de/10012023400
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The effects of political ideology and message framing on counterfeiting : the mediating role of emotions
Septianto, Felix; Northey, Gavin; Dolan, Rebecca - In: Journal of business research : JBR 99 (2019), pp. 206-214
Persistent link: https://www.econbiz.de/10012023602
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Proud volunteers : the role of self- and vicarious-pride in promoting volunteering
Septianto, Felix; Sung, Billy; Seo, Yuri; Nursafwah Tugiman - In: Marketing letters : a journal of research in marketing 29 (2018) 4, pp. 501-519
Persistent link: https://www.econbiz.de/10011964338
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The interactive effect of emotional appeals and past performance of a charity on the effectiveness of charitable advertising
Septianto, Felix; Tjiptono, Fandy - In: Journal of retailing and consumer services 50 (2019), pp. 189-198
Persistent link: https://www.econbiz.de/10012114153
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The effects of different, discrete positive emotions on electronic word-of-mouth
Septianto, Felix; Chiew, Tung Moi - In: Journal of retailing and consumer services 44 (2018), pp. 1-10
Persistent link: https://www.econbiz.de/10011904300
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Those prices are HOT! : how temperature-related visual cues anchor expectations of price and value
Barbera, Michael; Northey, Gavin; Septianto, Felix; … - In: Journal of retailing and consumer services 44 (2018), pp. 178-181
Persistent link: https://www.econbiz.de/10011904370
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The congruence effect between product emotional appeal and country-based emotion : the moderating role of country-of-origin
Septianto, Felix; Chiew, Tung Moi; Thai, Nguyen T. - In: Journal of retailing and consumer services 52 (2020), pp. 1-9
Persistent link: https://www.econbiz.de/10012132220