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Introduction to marketing communications -- Introducing marketing communications -- Marketing communications : issues, influences and disruption -- Communication: theory and practice -- Classical theories and interpretations of buyer behaviour theory -- Contemporary interpretations of buyer...
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In the United Kingdom (UK), immigration detention is not a form of legal punishment, but rather is administrative in nature and geared towards the removal of unwanted non-citizens. Yet, for those who are detained for immigration purposes and confined in one of the UK’s ten immigration removal...
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This chapter will set out the historical development, typologies, experiences, and impacts of immigration detention, concentrating on Australia, the United Kingdom, the European Union, Canada, and the United States. The aim of this chapter is to show the relevance of immigration detention to the...
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Purpose The purpose of this study is to explore the expectations of Muslim tourists when taking a halal holiday. Understanding consumer expectations is an important factor in any service context since expectations determine whether the consumer is satisfied or dissatisfied with the service...
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Purpose – The purpose of this paper is to bridge the gap between previous examinations of advertising standardisation and consideration of Islamic ethics to develop a better understanding of how Islamic values influence global advertising strategy. Design/methodology/approach – This paper is...
Persistent link: https://www.econbiz.de/10014879006
Purpose This paper aims to provide insight into the use of festivals as a strategy to position cities as creative hubs. Design/methodology/approach This paper has been prepared by an independent author who provides their views and personal experiences of festivals. Findings Festivals are an...
Persistent link: https://www.econbiz.de/10015013166