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Niche Marketing Strategy Frame...
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Showing
1
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74,723
Sort
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date (newest first)
date (oldest first)
1
Strategic orientation of niche firms
Toften, Kjell
;
Hammervoll, Trond
- In:
Journal of research in marketing and entrepreneurship : JRME
12
(
2010
)
2
,
pp. 108-121
Persistent link: https://www.econbiz.de/10008757400
Saved in:
2
Market niches as dynamic, co-created resource domains
Odlin, Denis
;
Benson-Rea, Maureen
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 29-40
Persistent link: https://www.econbiz.de/10012588295
Saved in:
3
Will there be disruptive innovation? : identifying profitable niche segments and product designs for small- and medium-sized companies and startups
Choi, Hyunhong
;
Ahn, Joongha
;
Woo, JongRoul
- In:
IEEE transactions on engineering management : EM
69
(
2022
)
5
,
pp. 2057-2072
Persistent link: https://www.econbiz.de/10013431078
Saved in:
4
Der Nischendetektor : das Finden von Wachstumsmärkten in Europa
Stahr, Gunter R.
-
1995
Persistent link: https://www.econbiz.de/10000544494
Saved in:
5
Ökotextilien - aus der Nische zum Trendprodukt! : ein Projektbericht im Rahmen der Programmlinie Fabrik der Zukunft, Impulsprogramm Nachhaltig Wirtschaften
Knieli, Michaela
;
Katzmann, Sophie
;
Tangl, Elisabeth
; …
-
2007
Persistent link: https://www.econbiz.de/10003738664
Saved in:
6
Principles of global niche marketing strategies: an early conceptual framework
Hezar, Isil
(
contributor
)
- In:
Handbook of niche marketing : principles and practice
,
(pp. 25-63)
.
2006
Persistent link: https://www.econbiz.de/10003322885
Saved in:
7
Niche firms and the role of commitment: an exploratory study of seafood exporters
Toften, Kjell
;
Hammervoll, Trond
- In:
Journal of food products marketing
15
(
2009
)
4
,
pp. 436-452
Persistent link: https://www.econbiz.de/10003893174
Saved in:
8
Untapped: strategies for success in underserved markets
Weiser, John
- In:
Journal of business strategy
28
(
2007
)
2
,
pp. 30-37
Persistent link: https://www.econbiz.de/10003486944
Saved in:
9
Chancen und Risiken für Baden-Württembergs Molkereien
Klaus, Johannes
;
Doluschitz, Reiner
- In:
Hohenheimer Genossenschaftsforschung
(
2010
),
pp. 69-88
Persistent link: https://www.econbiz.de/10008649229
Saved in:
10
International market selection and growth strategies for niche firms
Toften, Kjell
;
Hammervoll, Trond
- In:
International journal of entrepreneurship and …
13
(
2011
)
3/4
,
pp. 282-295
Persistent link: https://www.econbiz.de/10009153196
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