Similar Search Results

A study of the impact of the e-CRM perspective on customer satisfaction and customer loyalty-exemplified by Citibank

Liu, Chun-chu; Chuang, Li-min; Huang, Chien-min - In: The empirical economics letters : a monthly … 11 (2012) 3, pp. 219-229

Persistent link: https://www.econbiz.de/10009758237

Marketing und Vertrieb schiffsfinanzierender Banken

Scheller, Jörn - 2013

Persistent link: https://www.econbiz.de/10009763222

Effects of e-banking on growth of customer base in kenyan banks

Okibo, Bichanga Walter; Wario, Ali Yattani - In: The international journal of management science and … (2014) 11, pp. 48-64

The study highlights the effects of E-banking services on growth of customer base in Kenyan banks for over the last five years. It addresses issues that affect effective utilization of E-banking facilities by customers. The study generally investigates how lack of technological know-how,...

Persistent link: https://www.econbiz.de/10010355728

Customers' preference with referance to Ab Jeevan Abhaya Scheme of Andhra Bank Medavakham, Chennai

Saroja, R.; Neelamegan, P.; Padma, P. S. - In: International journal of economic research 11 (2014) 1/2, pp. 301-310

Persistent link: https://www.econbiz.de/10010361017

Exploring the impact of brand equity and customer satisfaction on customer loyalty

Kaur, Gurjeet; Mahajan, Neetu - In: Metamorphosis : a journal of management research 10 (2011) 2, pp. 27-47

Persistent link: https://www.econbiz.de/10010226941

An analysis of the gap between customers' expectation and perception regarding selected CRM practices in public and private sector banks

Chopra, Anamica; Arora, Usha - In: The IUP journal of bank management : IJBM 12 (2013) 4, pp. 70-86

Persistent link: https://www.econbiz.de/10010228346

Customer reactions to service failure and recovery in the banking industry : the influence of switching costs

Matos, Celso Augusto de; Henrique, Jorge Luiz; Rosa, … - In: The journal of services marketing 27 (2013) 7, pp. 526-538

Persistent link: https://www.econbiz.de/10010231177

Studying the influence of e-CRM on web-based brand personality : the case of Mellat Bank

Shahin, Arash; Gharibpoor, Mahshid; Teymouri, Shirin; … - In: International journal of business information systems : … 13 (2013) 4, pp. 453-470

Persistent link: https://www.econbiz.de/10010231396

There is something forgotten about the customer in the state of Denmark's finance : the tale of Danske Bank's misaligned innovation and communication strategy

Andersen, Jørn Bang - In: Strategy and communication for innovation, (pp. 347-365). 2013

Persistent link: https://www.econbiz.de/10010246321

Drivers of customers' switching behaviour in Indian banking industry

Vyas, Vishal; Raitani, Sonika - In: The international journal of bank marketing : IJBM 32 (2014) 4, pp. 321-342

Persistent link: https://www.econbiz.de/10010387137