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21
Muslim millennials' attitudes towards fashion
advertising
Salam, Muhammad Talha
;
Muhamad, Nazlida
;
Leong, Vai Shiem
- In:
International journal of advertising : the review of …
38
(
2019
)
5
,
pp. 796-819
Persistent link: https://www.econbiz.de/10012200321
Saved in:
22
The use of different endorser types in
advertising
: a content analysis of magazine advertisements
Schimmelpfennig, Christian
- In:
Journal of global marketing
32
(
2019
)
3
,
pp. 139-153
Persistent link: https://www.econbiz.de/10012201019
Saved in:
23
Attention, memory and preference for direct and indirect print advertisements
Simola, Jaana
;
Kuisma, Jarmo
;
Kaakinen, Johanna K.
- In:
Journal of business research : JBR
111
(
2020
),
pp. 249-261
Persistent link: https://www.econbiz.de/10012237808
Saved in:
24
Localizing to Arabic consumers : insights from print
advertising
Sobh, Rana
;
Singh, Nitish
;
Chun, Wootae
;
Benmamoun, Mamoun
- In:
Journal of marketing communications
24
(
2018
)
2
,
pp. 190-211
Persistent link: https://www.econbiz.de/10011852940
Saved in:
25
Shradhanjali.com : new address for memories of our ancestors
Ghura, Amarpreet Singh
;
Abhishek
- In:
Vision : the journal of business perspective
21
(
2017
)
3
,
pp. 323-329
Persistent link: https://www.econbiz.de/10011833433
Saved in:
26
The influence of selected factors on the effectiveness of print media
advertising
Cabyova, Ludmila
;
Krajcovic, Peter
- In:
International journal of business & management : IJoBM
5
(
2017
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10011859485
Saved in:
27
Advertising
effects? : an elemental experiment
Pochun, Tej
;
Brennan, Linda
;
Parker, Lukas
- In:
Australasian marketing journal
26
(
2018
)
4
,
pp. 338-349
Persistent link: https://www.econbiz.de/10011965436
Saved in:
28
Face presence and gaze direction in print advertisements : how they influence consumer responses : an eye-tracking study
Adil, Safaa
;
Lacoste-Badie, Sophie
;
Droulers, Olivier
- In:
Journal of advertising research
58
(
2018
)
4
,
pp. 443-455
Persistent link: https://www.econbiz.de/10011966609
Saved in:
29
Color effects in print
advertising
: a research update (1985 - 2012)
Panigyrakis, George G.
;
Kyrousi, Antigone G.
- In:
Corporate communications : an international journal
20
(
2015
)
3
,
pp. 233-255
Persistent link: https://www.econbiz.de/10011401357
Saved in:
30
Consumer perceptions of carbon labeling in print
advertising
: hype or effective communication strategy?
Stokes, Amy
;
Turri, Anna M.
- In:
Journal of marketing communications
21
(
2015
)
4
,
pp. 300-315
Persistent link: https://www.econbiz.de/10011405893
Saved in:
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