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Consumer power : evolution in the digital age

Labrecque, Lauren I.; Esche, Jonas vor dem; Mathwick, Charla - In: Journal of interactive marketing : a quarterly … 27 (2013) 4, pp. 257-269

Persistent link: https://www.econbiz.de/10010242284

Some remarks on the internal consistency of online consumer reviews

Schindler, Diana; Decker, Reinhold - In: Australasian marketing journal 21 (2013) 4, pp. 221-227

Persistent link: https://www.econbiz.de/10010242965

Building trust online : interactions among trust building mechanisms

Chang, Man Kit; Cheung, Waiman; Tang, Mincong - In: Information & management : the internat. journal of … 50 (2013) 7, pp. 439-445

Persistent link: https://www.econbiz.de/10010243594

Online purchase delay : the roles of online consumer experiences

Liao, Tze-hsien; Keng, Ching-jui - In: Journal of electronic commerce research : JECR 15 (2014) 2, pp. 133-149

Persistent link: https://www.econbiz.de/10010378743

Sense of virtual community and perceived critical mass in online group buying

Lim, Weng Marc - In: Journal of strategic marketing 22 (2014) 3, pp. 268-283

Persistent link: https://www.econbiz.de/10010384766

Functional modelling and analysis of IDM e-tailer platforms

Srinivasan, Thomas; Pillai, Prashant S.; Qadir, Abdul; … - In: International journal of e-business research : an … 9 (2013) 3, pp. 38-59

Persistent link: https://www.econbiz.de/10010196187

The case of Amazon.com : towards a conceptual framework of online customer service experience (OCSE) using the emerging consensus technique (ECT)

Klaus, Philipp - In: The journal of services marketing 27 (2013) 6, pp. 443-457

Persistent link: https://www.econbiz.de/10010198163

The effects of positive and negative online customer reviews : do brand strength and category maturity matter?

Ho-Dac, Nga N.; Carson, Stephen J.; Moore, William L. - In: Journal of marketing 77 (2013) 6, pp. 37-53

Persistent link: https://www.econbiz.de/10010203377

Investigating social commerce as an alternate model for online commerce in developing countries : a case of Pakistani economy

Talat, Amina; Azar, Sana; Yousaf, Muhammad Waqar - In: Pakistan journal of commerce and social sciences 7 (2013) 1, pp. 223-242

The study is an empirical quantitative research. In light of intense literature review it proposes a new model for effectiveness of social commerce in Pakistan. It has three objectives. It firstly investigates the relationship between perceived risk, social networking focus, and perceived value...

Persistent link: https://www.econbiz.de/10010260193

Spanish internet users and tourism : analysis of online tourist behaviour among experienced users

Garrido-Pintado, Pablo - In: Enlightening tourism : ET ; a pathmaking journal 3 (2013) 1, pp. 19-43

Persistent link: https://www.econbiz.de/10010337182