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An integrated model of price, service quality, satisfaction and loyalty : an empirical research in the banking sector of Bosnia and Herzegovina
Činjarević, Merima; Tatić, Kasim; Avdić, Armin - In: Economic research 23 (2010) 4, pp. 142-161
Persistent link: https://www.econbiz.de/10008903507
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Customer switching behaviour in the Chinese retail banking industry
Clemes, Michael D.; Gan, Christopher; Zhang, Dongmei - In: The international journal of bank marketing : IJBM 28 (2010) 7, pp. 519-546
Persistent link: https://www.econbiz.de/10008738386
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Mit Qualität überzeugen : die neue Kundenorientierung der Commerzbank
Dietz, Detlev; Nitsche, Martin - In: Erfolgsfaktor Kundenorientierung : aktuelle Ansätze in …, (pp. 131-141). 2010
Persistent link: https://www.econbiz.de/10008798880
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Kundennutzen als Qualitätsmaßstab der Zukunft
Stephan, Ulrich - In: Erfolgsfaktor Kundenorientierung : aktuelle Ansätze in …, (pp. 41-57). 2010
Persistent link: https://www.econbiz.de/10008798893
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Fitting new brand principles : first encounter at bank branches
Raich, Margit; Crepaz, Marc-Philipp - In: The journal of brand management : an international journal 16 (2008/09) 7, pp. 480-491
Persistent link: https://www.econbiz.de/10003859010
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The establishment of appropriate service strategy for banking industry customers with different value
Chen, Shun-hsing; Pai, Chen-kuo; Chen, Fei-yun - In: International journal of services technology and management 16 (2011) 1, pp. 91-106
Persistent link: https://www.econbiz.de/10009314087
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Linking internal marketing with customer outcomes
Boukis, Achilleas; Kaminakis, Kostas; Siampos, Anastasios; … - In: Marketing intelligence & planning 33 (2015) 3, pp. 394-413
Persistent link: https://www.econbiz.de/10011298760
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Customer defection in retail banking : attitudinal and behavioural consequences of failed service quality
Piha, Lamprini P.; Aulōnitēs, Geōrgios I. - In: Journal of service theory and practice : JSTP 25 (2015) 3, pp. 304-326
Persistent link: https://www.econbiz.de/10011305997
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How the personality of retail bank customers interferes with the relationship between service quality and loyalty
Al-Hawari, Mohd Ahmad - In: The international journal of bank marketing : IJBM 33 (2015) 1, pp. 41-57
Persistent link: https://www.econbiz.de/10010530075