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Factors influencing Saudi young female consumers' luxury fashion in Saudi Arabia : predeterminants of culture and lifestyles in Neom city

Algumzi, Areej - In: Journal of risk and financial management : JRFM 15 (2022) 7, pp. 1-13

Saudi Arabia has been taking various initiatives (such as improving women's rights for reduced dependency on male guardians, and creating training opportunities for skills improvement among Saudi locals) for creating an integrated community with diverse cultures and lifestyles as a part of...

Persistent link: https://www.econbiz.de/10013369044

All that glitters is not green : impact of biophilic designs on customer experiential values

Lee, Seung Hyun (Jenna); Tao, Chen-Wei (Willie); … - In: Journal of hospitality & tourism research : JHTR ; the … 47 (2023) 4, pp. NP18-NP32

Persistent link: https://www.econbiz.de/10014266119

Phänomen Luxusmarke : Identitätsstiftende Effekte und Determinanten der Markenloyalität

Büttner, Miriam - 2008 - 2., überarbeitete und erweiterte Auflage

Persistent link: https://www.econbiz.de/10004923617

Luxury marketing : a challenge for theory and practice

Wiedmann, Klaus-Peter (ed.); Hennigs, Nadine (ed.) - 2013

Persistent link: https://www.econbiz.de/10014011384

Luxury Marketing : A Challenge for Theory and Practice

Wiedmann, Klaus-Peter - 2013

Luxury Consumption -- Luxury Brands -- The Luxury Industry -- The Management of Luxury Brands -- Luxury Marketing in …Luxury Marketing A Challenge for Theory and Practice The luxury market has transformed from its traditional conspicuous … value impacts their buying behavior. This handbook aims to provide a holistic approach to luxury marketing with respect to …

Persistent link: https://www.econbiz.de/10014016246

Counterfeiting : friend or foe of luxury brands? : an examination of Chinese consumers' attitudes toward counterfeit luxury brands

Wang, Ying; Song, Yiping - In: Journal of global marketing 26 (2013) 4, pp. 173-187

Persistent link: https://www.econbiz.de/10010199651

Prioritizing geo-references : a content analysis of the websites of leading global luxury fashion brands

Strebinger, Andreas; Rusetski, Alexander - In: Journal of global marketing 29 (2016) 1/5, pp. 282-297

Persistent link: https://www.econbiz.de/10011654425

Impact of luxury brand retailer co-branding strategy on potential customers : a cross-cultural study

Wang, Shih-Ching; Soesilo, Primidya K.; Zhang, Dan - In: Journal of international consumer marketing 27 (2015) 3, pp. 237-252

Persistent link: https://www.econbiz.de/10011306309

Consumer-brand relationships within the luxury cosmetic domain

Hodge, April Charlotte; González Romo, Zahaira; … - In: The journal of brand management : an international journal 22 (2015) 8, pp. 631-657

Persistent link: https://www.econbiz.de/10011399852

Phänomen Luxusmarke : identitätsstiftende Effekte und Determinanten der Markenloyalität

Büttner, Miriam (contributor) - 2008 - 2., überarb. und erw. Aufl.

Persistent link: https://www.econbiz.de/10003636982