Consumer animosity represents discomfort towards foreign goods, services and brands originating in countries with which there is some kind of conflict; in this way, a better understanding of consumer behavior in respect of hostilities between countries is sought. On the other hand, the conflicts...

The aim of the study is to identify and assess the factors affecting consumer choices on the market of food products, considering problems of the country of product origin. While preparing the study we used results of surveys conducted among purchasers of food products from Poland, Slovakia,...