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Value co-creation and perceived value : a customer perspective in the hospitality context

Solakis, Konstantinos; Peña-Vinces, Jesús; … - In: European research on management and business economics 28 (2022) 1, pp. 1-10

Using the DART (dialogue, access, risk, and transparency) model as a core framework of value co-creation (VCC), and in the context of hospitality services, this study explores the role VCC might have in customers' perceived value (PV). The study delineates two characteristics of PV - perceived...

Persistent link: https://www.econbiz.de/10012813648

Social media and value creation : the role of interaction satisfaction and interaction immersion

Hamilton, Mitchell; Kaltcheva, Velitchka D.; Rohm, Andrew J. - In: Journal of interactive marketing : a quarterly … 36 (2016), pp. 121-133

Persistent link: https://www.econbiz.de/10011616016

The impact of value co-creation on hotel brand equity and customer satisfaction

González-Mansilla, Óscar; Berenguer Contrí, Gloria; … - In: Tourism management : research, policies, practice 75 (2019), pp. 51-65

Persistent link: https://www.econbiz.de/10012063560

Investigating the effects of interaction satisfaction and interaction immersion in social media on customer value creation

Shaykhzade, Fooziye; Alvandi, Mohsen - In: International journal of internet marketing and … 14 (2020) 3, pp. 258-274

Persistent link: https://www.econbiz.de/10012284808

B2B relationship calculus : quantifying resource effects in service-dominant logic

DeLeon, Anthony J.; Chatterjee, Sharmila C. - In: Journal of the Academy of Marketing Science 45 (2017) 3, pp. 402-427

Persistent link: https://www.econbiz.de/10011685005

Sports events and interaction among spectators : examining antecedents of spectators' value creation

Koenig-Lewis, Nicole; Asaad, Yousra; Palmer, Adrian - In: European Sport management quarterly : ESMQ 18 (2018) 2, pp. 193-215

Persistent link: https://www.econbiz.de/10011890882

Value co-destruction in hotel services : exploring the misalignment of cognitive scripts among customers and providers

Järvi, Henna; Keränen, Joona; Ritala, Paavo; Vilko, Jyri - In: Tourism management : research, policies, practice 77 (2020), pp. 1-13

Persistent link: https://www.econbiz.de/10012152098

Value co-creation in ecotourism : finding solutions in a digital era

Hernández-López, Laura; Barrio-García, Salvador del - In: Journal of business 10 (2018) 1, pp. 38-51

Persistent link: https://www.econbiz.de/10012131490

Outcome versus process value in service delivery

Luu, Ngoc; Le Nguyen Hau; Ngo, Liem Viet; Bucic, Tania; … - In: The journal of services marketing 30 (2016) 6, pp. 630-642

Persistent link: https://www.econbiz.de/10011635042

Antecedents of customer value co-creation in Islamic banking : the role of religiosity, perceived value and behavioral factors

Abror, Abror; Patrisia, Dina; Engriani, Yunita; Nazirul … - In: Cogent business & management 10 (2023) 3, pp. 1-19

This study aims to examine some antecedents of customer value co-creation in the Islamic bank industry. It also addresses the role of religiosity, perceived value and behavioral factors on customer value co-creation. This quantitative study used 400 respondents as the sample. Data were collected...

Persistent link: https://www.econbiz.de/10014506339