Amorim, Marlene; Bashashi Saghezchi, Fatemeh - In: International Journal of Quality and Service Sciences 6 (2014) 2/3, pp. 221-236
Purpose – The purpose of this paper is to investigate the existence of differences in service quality assessments across distinct retail store formats. We address customers’ quality assessments for physical aspects, personal interactions, reliability and policies dimensions in hypermarkets...