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Antecedents and outcomes of omnichannel retail customer experience

Nguyen Hai Ninh; Tran Manh Dung - In: International journal of electronic marketing and … 14 (2023) 2, pp. 171-189

Persistent link: https://www.econbiz.de/10014310008

The determinant factors of continuance intention to revisit omnichannel retailer companies : mean-end chain theory approach

Sundjaja, Arta Moro; Utomo, Prio; Matthew, Darrell; … - In: Cogent business & management 11 (2024) 1, pp. 1-18

The purpose of the study was to examine the determinant factors that influence the intention to revisit retailer omnichannel in Indonesia with Mean-End Chain Approach. The internet economy growth drives the use of the omnichannel strategy in Indonesia retail companies. The past research showed...

Persistent link: https://www.econbiz.de/10014524847

Beyond the storefront : empirical insights into consumers' responses to omnichannel apparel retailers

Chen, Yini; Chi, Ting - In: Marketing intelligence & planning 42 (2024) 2, pp. 284-303

Persistent link: https://www.econbiz.de/10015056858

The amplifying effect of branded queries on advertising in multi-channel retailing

Méndez Suárez, Mariano; Monfort, Abel - In: Journal of business research : JBR 112 (2020), pp. 254-260

Persistent link: https://www.econbiz.de/10012230588

A brand view on the user acceptance of mobile apps : an evidence from India in the multi-channel context

Murugan, Nithya; Jacob, Jayanth - In: International journal of electronic marketing and … 10 (2019) 2, pp. 95-117

Persistent link: https://www.econbiz.de/10012036988

Last mile fulfilment and distribution in omni-channel grocery retailing : a strategic planning framework

Hübner, Alexander; Kuhn, Heinrich; Wollenburg, Johannes - In: International journal of retail & distribution management 44 (2016) 3, pp. 228-247

Persistent link: https://www.econbiz.de/10011515625

Dynamic pricing and cross-channel fulfillment for omnichannel retailing industry : an approximation policy and implications

Zhou, Yong-Wu; Zhang, Xiong; Zhong, Yuanguang; Cao, Bin; … - In: Transportation research / E : an international journal 156 (2021), pp. 1-24

Persistent link: https://www.econbiz.de/10012804424

Buy-online-and-deliver-from-store strategy for a dual-channel supply chain considering retailer's location advantage

He, Peng; He, Yong; Xu, Henry - In: Transportation research / E : an international journal 144 (2020), pp. 1-21

Persistent link: https://www.econbiz.de/10012421911

Examining customer channel selection intention in the omni-channel retail environment

Xu, Xun; Jackson, Jonathan E. - In: International journal of production economics 208 (2019), pp. 434-445

Persistent link: https://www.econbiz.de/10011994256

Designing a centralized distribution system for omni-channel retailing

Guo, Jia; Keskin, Burcu B. - In: Production and operations management : the flagship … 32 (2023) 6, pp. 1724-1742

Persistent link: https://www.econbiz.de/10014328196