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Ford, John B.
141
Ford, John
25
Merchant, Altaf
21
LaTour, Michael S.
15
West, Douglas C.
12
Sargeant, Adrian
11
Honeycutt, Earl D.
9
Honeycutt Jr, Earl D.
8
Mady, Sarah
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Mady, Tarek
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West, Douglas
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Jain, Varsha
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Kirchner, Theresa A.
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Magnini, Vincent P.
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Thelen, Shawn
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Clarke III, Irvine
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Karande, Kiran
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Journal of advertising research
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ECONIS (ZBW)
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OLC EcoSci
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Other ZBW resources
22
RePEc
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USB Cologne (EcoSocSci)
5
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31
The arts and nonprofit organizations
Kirchner, Theresa A.
;
Ford, John B.
-
2011
Persistent link: https://www.econbiz.de/10008808666
Saved in:
32
Implications of government funding and support for marketing programmes of nonprofit performing-arts organizations
Ford, John B.
;
Kirchner, Theresa A.
- In:
The Routledge companion to nonprofit marketing
,
(pp. 227-240)
.
2008
Persistent link: https://www.econbiz.de/10003592635
Saved in:
33
Nostalgia and giving to charity : a conceptual framework for discussion and research
Merchant, Altaf
;
Ford, John B.
- In:
International journal of nonprofit and voluntary sector …
13
(
2008
)
1
,
pp. 13-30
Persistent link: https://www.econbiz.de/10003689752
Saved in:
34
Charitable organizations' storytelling influence on donors' emotions and intentions
Merchant, Altaf
;
Ford, John B.
;
Sargeant, Adrian
- In:
Journal of business research : JBR
63
(
2010
)
7
,
pp. 754-762
Persistent link: https://www.econbiz.de/10003984877
Saved in:
35
"Don't forget to say thank you" : the effect of an acknowledgement on donor relationships
Merchant, Altaf
;
Ford, John B.
;
Sargeant, Adrian
- In:
Journal of marketing management : MM
26
(
2010
)
7/8
,
pp. 593-611
Persistent link: https://www.econbiz.de/10008654299
Saved in:
36
How personal nostalgia influences giving to charity
Merchant, Altaf
;
Ford, John B.
;
Rose, Gregory
- In:
Journal of business research : JBR
64
(
2011
)
6
,
pp. 610-616
Persistent link: https://www.econbiz.de/10008988772
Saved in:
37
Disruptive marketing and unintended consequences in the nonprofit arts sector
Kirchner, Theresa A.
;
Ford, John B.
;
Mottner, Sandra
- In:
Arts marketing : an international journal ; AM
2
(
2012
)
1
,
pp. 70-90
Persistent link: https://www.econbiz.de/10009573183
Saved in:
38
Patriot games? : determinants of responses to Chinese and foreign sponsors of the Beijing Olympics
Petrovici, Dan
;
Shan, Yujian
;
Gorton, Matthew
;
Ford, John B.
- In:
Journal of business research : JBR
68
(
2015
)
6
,
pp. 1324-1331
Persistent link: https://www.econbiz.de/10010530658
Saved in:
39
Customer-based brand equity for a tourism destination (CBBETD) : the specific case of Bandung City, Indonesia
Yuwo, Hartano
;
Ford, John B.
;
Purwanegara, Mustika Sufiati
- In:
Organizations and markets in emerging economies
4
(
2013
)
1
,
pp. 8-22
Persistent link: https://www.econbiz.de/10009754568
Saved in:
40
An experimental examination of equivalence failures in multicultural comparative research
Case, F. Mark
;
Ford, John B.
;
Markowski, Edward P.
; …
- In:
Journal of marketing theory and practice
21
(
2013
)
1
,
pp. 71-90
Persistent link: https://www.econbiz.de/10009729467
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