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Philosophical and radical thought in marketing
Firat, A. Fuat; Dholakia, Nikhilesh; Bagozzi, Richard P. - 1987
Persistent link: https://www.econbiz.de/10000734976
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Perspectivism : a response to the philosophy of science debate in consumer research
Østergaard, Per; Firat, A. Fuat - 1996
Persistent link: https://www.econbiz.de/10000954052
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Liberatory postmodernism and the reenchantment of consumption
Firat, A. Fuat; Venkatesh, Alladi - 2009
Persistent link: https://www.econbiz.de/10003832717
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Incorporating the visual into qualitative research : living a theme as an illustrative example
Ulusoy, Ebru; Firat, A. Fuat - In: Der Markt : international journal of marketing 48 (2009/10) 1/2, pp. 41-46
Persistent link: https://www.econbiz.de/10003901657
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Does marketing need to transcend modernity?
Firat, A. Fuat; Dholakia, Nikhilesh - In: Does marketing need reform? : fresh perspectives on the …, (pp. 126-133). 2006
Persistent link: https://www.econbiz.de/10003430130
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Theoretical an philosophical implications of postmodern debates : some challenges to modern marketing
Firat, A. Fuat; Dholakia, Nikhilesh - 2008
Persistent link: https://www.econbiz.de/10003610414
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Glocal rock restivals as mirrors into the future of culture(s)
Yazıcıg︣lu, E. Taçlı; Firat, A. Fuat - 2007
Persistent link: https://www.econbiz.de/10003500089
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Rethinking critical marketing
Bradshaw, Alan; Firat, A. Fuat - In: Critical marketing : defining the field, (pp. 30-43). 2007
Persistent link: https://www.econbiz.de/10003534404
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Critical marketing - marketing in critical condition
Firat, A. Fuat; Tadajewski, Mark - In: The SAGE handbook of marketing theory, (pp. 127-150). 2010
Persistent link: https://www.econbiz.de/10003923109
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Developing markets? : understanding the role of markets and development at the intersection of macromarketing and Transformative Consumer Research (TCR)
Figueiredo, Bernardo; Chelekis, Jessica; … - In: Journal of macromarketing : examining the interactions … 35 (2015) 2, pp. 257-271
Persistent link: https://www.econbiz.de/10011286467