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Digital sport marketing
Ratten, Vanessa; Thompson, Ashleigh-Jane - In: Developing digital marketing : relationship perspectives, (pp. 75-86). 2021
Persistent link: https://www.econbiz.de/10012585821
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Internet marketing : reaching customers anytime, anywhere, any platform
Duparcq, Patrick; Hanna, Richard; Berger, Paul D. - 2010
Persistent link: https://www.econbiz.de/10003830828
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E-marketing
Strauss, Judy; Ansary, Adel I. el; Frost, Raymond - 2003 - 3rd ed
Persistent link: https://www.econbiz.de/10001702215
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The development and current trends of digital marketing and relationship marketing research
Le Dung; Nguyen Tuyet-Mai; Quach, Sara; Thaichon, Park; … - In: Developing digital marketing : relationship perspectives, (pp. 1-18). 2021
Persistent link: https://www.econbiz.de/10012585544
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The current trends and future direction of digital and relationship marketing : a business perspective
Nguyen Tuyet-Mai; Le Dung; Quach, Sara; Ratten, Vanessa - In: Developing digital marketing : relationship perspectives, (pp. 191-200). 2021
Persistent link: https://www.econbiz.de/10012586502
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B2B communication strategy : introducing a new multifunctional application for the waste management industry
Svetlik, Jaroslav; Lastuvka, Igor - In: Marketing i menedžment innovacij : m&mi 13 (2022) 3, pp. 159-171
Persistent link: https://www.econbiz.de/10013491039
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Returns on e-branding investment : linking pre-acquisition marketing activity to customer profitability
Chatterjee, Patrali - In: Contemporary research in e-branding, (pp. 61-77). 2009
Persistent link: https://www.econbiz.de/10003778168
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Do it wrong quickly : how the web changes the old marketing rules
Moran, Mike - 2008
Persistent link: https://www.econbiz.de/10003479595
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E-Marketing-Management : Grundlagen und Prozesse für Business-to-Consumer-Märkte
Bagusat, Ariane; Hermanns, Arnold - 2008
Persistent link: https://www.econbiz.de/10003438506