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The road to electromobility in Poland : consumer attitude assessment
Lewicki, Wojciech; Drożdż, Wojciech; Wróblewski, Piotr; … - In: European research studies 24 (2021) 1, pp. 28-39
Persistent link: https://www.econbiz.de/10012512677
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Artificial intelligence in marketing : a systematic literature review
Chintalapati, Srikrishna; Pandey, Shivendra Kumar - In: International journal of market research 64 (2022) 1, pp. 38-68
Persistent link: https://www.econbiz.de/10012794296
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Revisiting the age construct : implications for service research
Kuppelwieser, Volker; Klaus, Philipp - In: Journal of service research 24 (2021) 3, pp. 372-389
Persistent link: https://www.econbiz.de/10012592944
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Sustainable behavior: the need of change in consumer and business attitudes and behavior
Gierszewska, Grażyna; Seretny, Marek - In: Foundations of Management : the journal of Warsaw … 11 (2019) 1, pp. 197-208
Today's economy is experiencing serious economic and social problems affecting all world citizens. The earth seems to have become insufficient in meeting the standards of living that societies expect. The classic marketing approach is seen as the cause of many problems. It has contributed to the...
Persistent link: https://www.econbiz.de/10012125068
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Brands and competing factors in purchasing hand phones in the Malaysian market
Mahfuzur Rahman; Yusof Ismail; Al-Baity, Mohamed; Che … - In: Journal of Asian finance, economics and business : JAFEB 4 (2017) 2, pp. 75-80
Persistent link: https://www.econbiz.de/10011690741
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Researching in-store, at home : using virtual reality within quantitative surveys
Bramley, Ian; Goode, Alastair; Anderson, Laura; Mary, … - In: International journal of market research : JMRS ; the … 60 (2018) 4, pp. 344-351
Persistent link: https://www.econbiz.de/10011919239
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Thoughts, attitudes and profile of Brazilian consumers regarding food irradiation
Lima Filho, Tarcísio; Della, Lucia, Suzana Maria; … - In: International journal of consumer studies 41 (2017) 5, pp. 518-525
Persistent link: https://www.econbiz.de/10011824400
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Comparison of customer attitudes towards loyalty programs in Prague and in London
Tahal, Radek - In: Central European business review : CEBR 4 (2015) 3, pp. 5-12
Persistent link: https://www.econbiz.de/10011559449
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Marketing strategy: tool to increase customer satisfaction case study of Romanian company in furniture products
Isac, Nicoleta; Badshah, Waqar - In: Romanian economic and business review 14 (2019) 1, pp. 27-37
Persistent link: https://www.econbiz.de/10012167421
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The strategic implications of scale in choice-based conjoint analysis
Hauser, John R.; Eggers, Felix; Selove, Matthew - In: Marketing science 38 (2019) 6, pp. 1059-1081
Persistent link: https://www.econbiz.de/10012147200