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"See your doctor" : the impact of direct-to-consumer advertising on patients with different affliction levels

Liu, Qiang; Liu, Hongju; Kalwani, Manohar U. - In: Marketing letters : a journal of research in marketing 31 (2020) 1, pp. 37-48

Persistent link: https://www.econbiz.de/10012229423

Key factors influencing patient loyalty

Lan, Yu-Li; Hung, Jia-Yi; Chen, Chien-Chih; Yao, Cheng-Wen - In: International journal of electronic customer … 10 (2016) 2/4, pp. 89-102

Persistent link: https://www.econbiz.de/10011687994

When waiting to see a doctor is less irritating : understanding patient preferences and choice behavior in appointment scheduling

Liu, Nan; Finkelstein, Stacey R.; Kruk, Margaret E.; … - In: Management science : journal of the Institute for … 64 (2018) 5, pp. 1975-1996

Persistent link: https://www.econbiz.de/10011873915

Versorgungsforschung im Kontext aktueller Herausforderungen

Meier, Florian - 2014

Persistent link: https://www.econbiz.de/10010395772

Patient switching in general practice

Iversen, Tor; Lurås, Hilde - In: Journal of health economics 30 (2011) 5, pp. 894-903

Persistent link: https://www.econbiz.de/10009355740

Modeling Patients' Illness Perception and Equilibrium Analysis of Their Doctor Shopping Behavior

Guo, Pengfei; Huang, Fengfeng; Wang, Yulan - 2020

opinions, a behavior called doctor shopping. Patients then update their beliefs about their health status, following the Bayes …' rule. In this study, we model and derive patients' optimal doctor shopping decisions by adopting a `one-step look … patients' doctor shopping behavior on the social welfare from two aspects, namely, an objective one that concerns about whether …

Persistent link: https://www.econbiz.de/10014094073