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Service firms and customer loyalty programs : a regulatory fit perspective of reward preferences in a health club setting
Daryanto, Ahmad; Ruyter, Ko de; Wetzels, Martin; … - In: Journal of the Academy of Marketing Science 38 (2010) 5, pp. 604-616
Persistent link: https://www.econbiz.de/10008747770
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Fields of gold : perceived efficacy in virtual teams of field service employees
Schepers, Jeroen; Jong, Ad de; Ruyter, Ko de; Wetzels, … - In: Journal of service research : JSR 14 (2011) 3, pp. 372-389
Persistent link: https://www.econbiz.de/10009383332
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Return on interactivity : the impact of online agents on newcomer adjustment
Köhler, Clemens F.; Rohm, Andrew J.; Ruyter, Ko de; … - In: Journal of marketing 75 (2011) 2, pp. 93-108
Persistent link: https://www.econbiz.de/10008935841
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Hierarchical latent variable models in PLS-SEM : guidelines for using reflective-formative type models
Becker, Jan-Michael; Klein, Kristina; Wetzels, Martin - In: Long range planning : LRP ; international journal of … 45 (2012) 5/6, pp. 359-394
Persistent link: https://www.econbiz.de/10009685153
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A meta-analysis of the technology acceptance model : investigating subjective norm and moderation effects
Schepers, Jeroen; Wetzels, Martin - In: Information & management : the internat. journal of … 44 (2007) 1, pp. 90-103
Persistent link: https://www.econbiz.de/10003655332
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Experiential value : a hierarchical model, the impact on e-loyalty and a customer typology
Oppen, Claudia van; Odekerken-Schröder, Gaby; Wetzels, … - 2005
Persistent link: https://www.econbiz.de/10003082726
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The role of socially desirable responding in international services research
Birgelen, Marcel van; Ruyter, Ko de; Wetzels, Martin - In: Research on international service marketing : a state …, (pp. 75-91). 2005
Persistent link: https://www.econbiz.de/10002976568
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An assessment of measurement invariance between online and mail surveys
Deutskens, Elisabeth; Ruyter, Ko de; Wetzels, Martin - 2005
Persistent link: https://www.econbiz.de/10002728055
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The impact of attitud strength on customer-oriented priority setting by decision-makers : an empirical investigation
Birgelen, Marcel van; Ruyter, Ko de; Wetzels, Martin - In: Journal of economic psychology : research in economic … 24 (2003) 6, pp. 763-783
Persistent link: https://www.econbiz.de/10001845697
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Beyond the call of duty : the impact of perceived support on attitudes and behavior of temporary call center agents
Wetzels, Martin; Ruyter, Ko de - In: Service quality and management, (pp. 227-250). 1999
Persistent link: https://www.econbiz.de/10001407695