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Exploring social media affordances in tourist destination image formation : a study on China's rural tourism destination

Liu, Juan; Wang, Chaohui; Zhang, Tingting - In: Tourism management : research, policies, practice 101 (2024), pp. 1-17

Persistent link: https://www.econbiz.de/10014457717

Digital destination branding : a framework to define and assess European DMOs practices

Confetto, Maria Giovanna; Conte, Francesca; Palazzo, Maria - In: Journal of destination marketing & management 30 (2023), pp. 1-15

Persistent link: https://www.econbiz.de/10014458593

Responding to an unprecedented shock : elucidating how 113 DMOs changed the marketing communications on Twitter during the COVID-19 crisis

Viriya Taecharungroj; Ake Pattaratanakun - In: Journal of destination marketing & management 30 (2023), pp. 1-22

Persistent link: https://www.econbiz.de/10014458612

It's mine, that's why I speak : destination brand psychological ownership as a mediator of the link between social media brand engagement and local residents' voice behavior

Amani, David - In: Cogent business & management 9 (2022) 1, pp. 1-23

Local residents' voices have been regarded as the most important extra-role behavior that determines the growth and survival of tourist destinations. This study examines the antecedents of such crucial extra-role behaviors of local residents. Furthermore, it examines the mediation role of...

Persistent link: https://www.econbiz.de/10014420525

The 'magic of filter' effect : examining value co-destruction of social media photos in destination marketing

Xie, Chaowu; Yu, Jun; Huang, Songshan; Zhang, Kun; … - In: Tourism management : research, policies, practice 98 (2023), pp. 1-15

Persistent link: https://www.econbiz.de/10014304469

Is destination image instagrammable? : visit intentions and value co-creation through social media content

Giannopoulos, Antonios; Livas, Christos; Simeli, Ioanna; … - In: International journal of technology marketing : IJTMkt 16 (2022) 4, pp. 349-369

Persistent link: https://www.econbiz.de/10013486083

Investigating the impact of social media images' value, consumer engagement, and involvement on eWOM of a tourism destination : a transmittal mediation approach

Abbasi, Amir Zaib; Tsiotsou, Rodoula H.; Khalil Hussain; … - In: Journal of retailing and consumer services 71 (2023), pp. 1-15

Persistent link: https://www.econbiz.de/10014265687

User-generated content on Gen Z tourist visit intention : a stimulus-organism-response approach

Yamagishi, Kafferine; Canayong, Danzel; Domingo, Mariella; … - In: Journal of hospitality and tourism insights 7 (2024) 4, pp. 1949-1973

Persistent link: https://www.econbiz.de/10015053186

Social media and destination marketing in china : a systematic review of short videos

Liu, Congying; Ahmad Edwin Mohamed; Muhammad Zulqarnain … - In: Corporate Practices: Policies, Methodologies, and …, (pp. 413-435). 2024

Persistent link: https://www.econbiz.de/10014564291

Leveraging emojis as visual semiotics for enhanced engagement in destination marketing

Yu, Joanne; Dickinger, Astrid; Egger, Roman - In: Journal of destination marketing & management : JDMM 33 (2024), pp. 1-13

Persistent link: https://www.econbiz.de/10015077014