We argue that standardized information disclosure (information using a common format and uniform metrics) creates asymmetric opportunities for firms, which affects their strategies and survival. We test our predictions using a longitudinal quasi-experimental field study involving the Nutrition...

To shop online, consumers first have to choose a device to use to access the Internet. At some point in the customer journey, the vast majority of shoppers would conduct searches either through a search engine or inside an ecommerce website. We analyze daily online shopping search volume data...

Several major websites offer hybrid auctions that allow advertisers tobid on a per-impression or a per-click basis. We present the firstanalysis of this hybrid advertising auction setting. The conventionalwisdom is that brand advertisers (e.g. Coca-Cola) will bid perimpression, while direct...