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Olive oil markets, both traditional and new ones, are changing rapidly with vertical as well as horizontal differentiation that increasingly play a role in featuring demand and supply. The paper explores the role and effectiveness of different quality clues in the creation of value in high...
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The extra-virgin olive oil, in the rural economy of our country is becoming an ever more important. The increasing price volatility due to the opening of markets and thus the competitive relationship with other producing countries, the increase in consumption of quality products, together with...
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Olive-growing in Italy represents a particularly qualified and appreciated field in food-processing productions. The … method. Olive-growing in Italy involves over one million three hundred thousand olive farms, generally of small dimensions … economic relevance of oil production in Italy by considering the trend of the national and foreign commercial trade balance …
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The reasons for the choice and purchase of extra virgin olive oil dal'in-born dividuazione attribute differential versus the competition, responsible for the perceived value by the consumer about the product, that is to say a high benefit / cost ratio that leads to specific product to be...
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-virgin olive oil sector in Italy. One of the most important aspects of the competitiveness analysis is the concept of competitive …
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