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Leveraging philanthropic behavior for customer support : the case of user support forums

Jabr, Wael; Mookerjee, Radna; Tan, Yong; Mookerjee, Vijay S. - In: Management information systems : mis quarterly 38 (2014) 1, pp. 187-208

Persistent link: https://www.econbiz.de/10010258245

Consumer co-creation and the impact on intermediaries

Siguaw, Judy A.; Gassenheimer, Jule B.; Hunter, Gary L. - In: International journal of physical distribution & … 44 (2014) 1/2, pp. 6-22

Persistent link: https://www.econbiz.de/10010259598

How do consumers co-create their experiences? : an exploration in the heritage sector

Minkiewicz, Joanna; Evans, Jody; Bridson, Kerrie - In: Journal of marketing management : MM 30 (2014) 1/2, pp. 30-59

Persistent link: https://www.econbiz.de/10010338665

Leadership by customers? : new roles of service companies' customers

Maas, Peter; Graf, Albert - In: Zeitschrift für Personalforschung : ZfP 18 (2004) 3, pp. 329-345

In this paper we bring together two worlds that are usually strictly separated in research: leadership and customers. Until now leadership research has concentrated particularly on internal organizational processes, whereas customers were analyzed preferably in the context of marketing and...

Persistent link: https://www.econbiz.de/10010348635

Antecedents and consequences of using information from customers involved in new service development

Carbonell, Pilar; Rodriguez-Escudero, Ana-Isabel - In: The journal of business & industrial marketing 29 (2014) 2, pp. 112-122

Persistent link: https://www.econbiz.de/10010248165

Why customer participation matters

Merlo, Omar; Eisingerich, Andreas B; Auh, Seigyoung - In: MIT sloan management review 55 (2013/14) 2, pp. 81-88

Persistent link: https://www.econbiz.de/10010248884

Customer engagement planning emerging from the "individualist-collectivist"-framework : an empirical examination in China and UK

Bang, Nguyen; Chang, Kirk; Simkin, Lyndon - In: Marketing intelligence & planning 32 (2014) 1, pp. 41-65

Persistent link: https://www.econbiz.de/10010252037

Customer engagement in regulation

Darcy, Sharon; Darlington, Roger; Eyre, Sebastian; … - 2016

Persistent link: https://www.econbiz.de/10011436455

Retrospective: compatibility management : customer-to-customer relationships in service environments

Martin, Charles L. - In: The journal of services marketing 30 (2016) 1, pp. 11-15

Persistent link: https://www.econbiz.de/10011445595

Please explain why it happened! : How perceived justice and customer involvement affect post co-recovery evaluations : study of Iranian online shoppers

Gohary, Ali; Hamzelu, Bahman; Alizadeh, Hamid - In: Journal of retailing and consumer services 31 (2016), pp. 127-142

Persistent link: https://www.econbiz.de/10011528558