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A critical review of the literature on authenticity : evolution and future research agenda
Yuan, Ruizhi; Liu, Martin J.; Luo, Jun; Bang, Nguyen; … - In: International journal of services, economics and management 6 (2014) 4, pp. 339-356
Persistent link: https://www.econbiz.de/10011471716
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China branding : cases from Zhejiang
Liu, Martin J. (ed.); Luo, Jun (ed.) - 2019
Persistent link: https://www.econbiz.de/10012035838
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Fully sequential procedures for large-scale ranking-and-selection problems in parallel computing environments
Luo, Jun; Hong, L. Jeff; Nelson, Barry L.; Yang, Wu - In: Operations research 63 (2015) 5, pp. 1177-1194
Persistent link: https://www.econbiz.de/10011397822
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Chance constrained selection of the best
Hong, L. Jeff; Luo, Jun; Nelson, Barry L. - In: INFORMS journal on computing : JOC 27 (2015) 2, pp. 317-334
Persistent link: https://www.econbiz.de/10011291305
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Estimating sensitivities of portfolio credit risk using Monte Carlo
Hong, L. Jeff; Juneja, Sandeep; Luo, Jun - In: INFORMS journal on computing : JOC 26 (2014) 4, pp. 848-865
Persistent link: https://www.econbiz.de/10010477690
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Does personalized advertising have their best interests at heart? : a quantitative study of narcissists' SNS use among Generation Z consumers
Wang, Zi; Yuan, Ruizhi; Luo, Jun; Liu, Martin J.; … - In: Journal of business research : JBR 165 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014333337
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Millennial Chinese consumers' perceived destination brand value
Luo, Jun; Dey, Bidit Lal; Yalkin, Cagri; Sivarajah, … - In: Journal of business research : JBR 116 (2020), pp. 655-665
Persistent link: https://www.econbiz.de/10012257666
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Social media-related tensions on business-to-business markets : evidence from China
Luo, Jun; Tóth, Zsófia; Liu, Martin J.; Yuan, Ruizhi - In: Industrial marketing management : the international … 93 (2021), pp. 293-306
Persistent link: https://www.econbiz.de/10012501922
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Understanding organizational resilience in a platform-based sharing business : the role of absorptive capacity
Yuan, Ruizhi; Luo, Jun; Liu, Martin J.; Yu, Jiang - In: Journal of business research : JBR 141 (2022), pp. 85-99
Persistent link: https://www.econbiz.de/10013168046
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B2B eWOM on Alibaba : signaling through online reviews in platform-based social exchange
Tóth, Zsófia; Mrad, Mona; Itani, Omar S.; Luo, Jun; … - In: Industrial marketing management : the international … 104 (2022), pp. 226-240
Persistent link: https://www.econbiz.de/10013326941