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Dynamic assortment customization with limited inventories
Bernstein, Fernando; Kök, A. Gürhan; Xie, Lei - In: Manufacturing & service operations management : M & SOM 17 (2015) 4, pp. 538-553
Persistent link: https://www.econbiz.de/10011388018
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Assessing customers' perceived value of the online channel of multichannel retailers : a two country examination
Carlson, Jamie; O'Cass, Aron; Ahrholdt, Dennis C. - In: Journal of retailing and consumer services 27 (2015), pp. 90-102
Persistent link: https://www.econbiz.de/10011388091
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Engineering the value network of the customer interface and marketing in the data-rich retail environment
Pousttchi, Key; Hufenbach, Yvonne - In: International journal of electronic commerce : IJEC 18 (2013/14) 4, pp. 17-41
Persistent link: https://www.econbiz.de/10010391422
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Introduction to the special issue information technology in retail : toward omnichannel retailing
Piotrowicz, Wojciech; Cuthbertson, Richard - In: International journal of electronic commerce : IJEC 18 (2013/14) 4, pp. 5-15
Persistent link: https://www.econbiz.de/10010391423
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An e-channel development framework for hybrid e-retailers
Lee, In - In: Managing e-commerce and mobile computing technologies, (pp. 132-146). 2003
Persistent link: https://www.econbiz.de/10001761753
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Multi-Channel-Retailing : verhaltenswissenschaftliche Analyse der Wirkung von Mehrkanalsystemen im Handel
Schramm-Klein, Hanna - 2003 - 1. Auflage
Persistent link: https://www.econbiz.de/10001741243
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Kundenbindung über das Internet : Ergebnisse einer empirischen Studie
Hudetz, Kai; Duscha, Andreas; Wilke, Kai - 2004
Persistent link: https://www.econbiz.de/10001962025
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E-commerce : a platform for integrated marketing ; case study on U.S. retailing
Schmidt, Inga D.; Döbler, Thomas; Schenk, Michael - 2000
Persistent link: https://www.econbiz.de/10001448721
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Electronic Commerce im Handel : Anwendungen und Entwicklungsperspektiven
Swoboda, Bernhard; Janz, Markus - In: Roadmap to E-Business : wie Unternehmen das Internet …, (pp. 302-326). 2002
Persistent link: https://www.econbiz.de/10001682817
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Social dollars : the economic impact of customer participation in a firm-sponsored online customer community
Manchanda, Puneet; Packard, Grant; Pattabhiramaiah, Adithya - In: Marketing science : the marketing journal of the … 34 (2015) 3, pp. 367-387
Persistent link: https://www.econbiz.de/10011291345