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Graduates' intention to develop live commerce : the educational background perspective using multi-group analysis

Kang, Kyeong; Li, Lifu; Sohaib, Osama - In: Entrepreneurial business and economics review : EBER 11 (2023) 1, pp. 113-126

Objective: This study explores graduates' intention to develop live commerce based on the theory of planned behaviour (TPB) and it analyses influencing factors based on attitude, subject norm, and perceived control aspects. Moreover, it focuses on the impact of graduates' educational background...

Persistent link: https://www.econbiz.de/10014289234

Why ethnic minority groups' online-startups are booming in China's tight cultural ecosystem?

Li, Lifu; Kang, Kyeong - In: Journal of entrepreneurship in emerging economies 15 (2023) 2, pp. 278-300

Persistent link: https://www.econbiz.de/10014310809

Effect of the social and cultural control on young Eastern ethnic minority groups' online-startup motivation

Li, Lifu; Kang, Kyeong - In: Entrepreneurship research journal : ERJ 14 (2024) 2, pp. 491-514

Persistent link: https://www.econbiz.de/10014526449

Impact of opportunity and capability on e-entrepreneurial motivation : a comparison of urban and rural perspectives

Li, Lifu; Kang, Kyeong - In: Journal of entrepreneurship in emerging economies 16 (2024) 4, pp. 932-953

Persistent link: https://www.econbiz.de/10015056470

Individual level culture influence on online consumer iTrust aspects towards purchase intention across cultures : a S-O-R model

Sohaib, Osama; Kang, Kyeong - In: International journal of electronic business 12 (2015) 2, pp. 142-161

Persistent link: https://www.econbiz.de/10011458138

Uncertainty avoidance and consumer cognitive innovativeness in e-commerce

Sohaib, Osama; Kang, Kyeong; Miliszewska, Iwona - In: Journal of global information management : an official … 27 (2019) 2, pp. 59-77

Persistent link: https://www.econbiz.de/10012017828

Investigating factors affecting Chinese tertiary students’ online-startup motivation based on the COM-B behaviour changing theory

Li, Lifu; Kang, Kyeong; Sohaib, Osama - In: Journal of Entrepreneurship in Emerging Economies (2021)

Purpose: This study aims to present the Chinese entrepreneurial environment and explore Chinese tertiary students’ online-startup motivation on live streaming platforms. Based on the COM-B behaviour changing theory, this paper discovers various influencing factors from environmental...

Persistent link: https://www.econbiz.de/10012812196

Referee and coach education in sports : case of Taekwondo with focus on the Oceania region

Leveaux, Rene; Kang, Kyeong - In: Inventi impact: service sector (2021) 3, pp. 173-184

Persistent link: https://www.econbiz.de/10012696556

Decoding success factors of innovation culture

Burdon, Stephen; Kang, Kyeong; Mooney, Grant - In: Enterprise information systems and the digitalization …, (pp. 258-271). 2017

Persistent link: https://www.econbiz.de/10011669845

Understanding the key attributes for a successful innovation culture

Burdon, Stephen; Kang, Kyeong; Mooney, Grant - In: International journal of enterprise information systems … 12 (2016) 4, pp. 70-82

Persistent link: https://www.econbiz.de/10011613103