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Mediating effect of customers' trust between the association of corporate social responsibility and customers' loyalty

Afridi, Sajjad Ahmad; Gul, Sajida; Haider, Maqsood; … - In: Pakistan journal of commerce and social sciences 12 (2018) 1, pp. 214-228

Corporate social responsibility plays a significant role in getting sustainable edge over competitors, gaining profits and enhancing business affairs with customers. The purpose of the study is to analyze the perception of consumers regarding the CSR and its impact on customers' loyalty while...

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The relationship between casino corporate social responsibility and casino customer loyalty

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Tsai, Henry; Hsu, Cathy H. C.; Lee, Louisa Yee-Sum - In: Journal of travel and tourism marketing 34 (2017) 7, pp. 986-1000

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Customer experience in an increasingly digital world

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Development of a causal alumni loyalty model : cross-cultural and cross-gender investigations

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Customer loyalty in online hotel booking platforms

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Development of an empirical framework of customer loyalty in the mobile telecommunications sector

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