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Virtual influencers and pro-environmental causes : the roles of message warmth and trust in experts

Gerrath, Maximilian H. E. E.; Olya, Hossein; Shah, Zahra; … - In: Journal of business research : JBR 175 (2024), pp. 1-13

Persistent link: https://www.econbiz.de/10014549584

The perceived credibility of human-like social robots : virtual influencers in a luxury and multicultural context

Boissieu, Élodie de; Baudier, Patricia - In: Journal of organizational change management 36 (2023) 7, pp. 1163-1179

Persistent link: https://www.econbiz.de/10014474650

Success strategies and web elements in online marketplaces : a moderated-mediation analysis of seller types on eBay

Walia, Nitin; Zahedi, Fatemeh Mariam - In: IEEE transactions on engineering management : EM 60 (2013) 4, pp. 763-776

Persistent link: https://www.econbiz.de/10010208940

Antecedents to purchase intention in virtual market space in India : an empirical investigation

Nayak, Smitha; Suhan, Mendon; Nayak, Raveendranath; … - In: Cogent business & management 9 (2022) 1, pp. 1-15

cluster. Result reveals the importance of confidence in apparel fit, utilitarian value, and hedonic value in strengthening the …

Persistent link: https://www.econbiz.de/10014420163

What influences online shopping in Nigeria : trust or website quality?

Esho, Ebes; Verhoef, Grietjie - In: African journal of business and economic research : AJBER 16 (2021) 3, pp. 155-175

Persistent link: https://www.econbiz.de/10013282425

Mind in eBay, body in Macy's : dual consciousness of virtuo-physical consumers and implications for marketers

Banerjee, Syagnik; Longstreet, Phil - In: Journal of research in interactive marketing : … 10 (2016) 4, pp. 288-304

Persistent link: https://www.econbiz.de/10011639154

The influence of a virtual agent on web-users' desire to visit the company : the case of restaurant's web site

Etemad-Sajadi, Reza - In: International journal of quality & reliability management 31 (2014) 4, pp. 419-434

Persistent link: https://www.econbiz.de/10010341326

Influencer marketing : an instrument to proliferation of the digital occurrence

Sharma, Bhuvanesh Kumar; Bhatt, Vimal Kamleshkumar; … - In: International journal of enterprise network management … 12 (2021) 4, pp. 340-357

Persistent link: https://www.econbiz.de/10012797760

Trust and product/sellers reviews as factors influencing online product comparison sites usage by young consumers

Mącik, Radosław; Mącik, Dorota - In: Managing global transitions : international research journal 14 (2016) 2, pp. 195-215

Paper describes young consumers’ behaviour connected with online product comparison sites usage as an example of online decision shopping aids. Authors’ main goal is to check whether or not such factors as: previous experience in such sites usage, personal innovativeness in domain of...

Persistent link: https://www.econbiz.de/10011581665

Direct and indirect effects of perceived risk and website reputation on purchase intention : a mediating role of online trust

Tangmanee, Chatpong; Rawsena, Chayanin - 2016

Persistent link: https://www.econbiz.de/10011588278

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