Showing 41 - 50 of 63
Persistent link: https://www.econbiz.de/10008432050
Persistent link: https://www.econbiz.de/10009893517
Persistent link: https://www.econbiz.de/10009893531
Persistent link: https://www.econbiz.de/10007918701
Persistent link: https://www.econbiz.de/10009840027
Persistent link: https://www.econbiz.de/10008997424
Third-party product reviews (TPRs) have become ubiquitous in many industries. Aided by communication technologies, particularly on the Internet, TPRs are widely available to consumers, managers, and investors. The authors examine whether and how TPRs of new products influence the financial value...
Persistent link: https://www.econbiz.de/10014139628
Enabled by Web 2.0 technologies, online social media in the forms of discussion forums, message boards, and blogs has become a prevalent channe lof communication for consumers and businesses. Online social media allows consumers to share their product opinions and experience at an unprecedented...
Persistent link: https://www.econbiz.de/10014133463
As one of the prominent areas of FinTech, mobile payment is increasingly accepted by more and more consumers. To investigate consumer mobile payment adoption behavior, we develop a Bayesian learning structural model using a rich data set from JD.com, the largest direct selling online retailer in...
Persistent link: https://www.econbiz.de/10014033575
Product-harm crises often result in product recalls that can have a significant impact on a firm’s reputation, sales, and financial value. In managing the recall process, some firms adopt a proactive strategy in responding to consumer complaints while others are more passive. In this study, we...
Persistent link: https://www.econbiz.de/10014035813