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Google me senseless : skills and expertise that B2B firms are looking for in graduates today : commentary
Barley, Nicholas - In: Journal of customer behaviour 15 (2016) 1, pp. 15-30
Persistent link: https://www.econbiz.de/10011655452
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The impact of digital sales channels on web sales : evidence from the USA's largest online retailers
Narayanaswamy, Ravi; Heiens, Richard A. - In: International journal of electronic marketing and … 12 (2021) 3, pp. 306-322
Persistent link: https://www.econbiz.de/10012598447
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The role of search engine optimization in search marketing
Berman, Ron; Katona, Zsolt - In: Marketing science 32 (2013) 4, pp. 644-651
Persistent link: https://www.econbiz.de/10009787931
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Examining the impact of ranking on consumer behavior and search engine revenue
Ghose, Anindya; Ipeirotis, Panagiotis G.; Li, Beibei - In: Management science : journal of the Institute for … 60 (2014) 7, pp. 1632-1654
Persistent link: https://www.econbiz.de/10010399512
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Direct-to-consumer advertising and online search
Chesnes, Matthew; Jin, Ginger Zhe - In: Information economics and policy : IEP 46 (2019), pp. 1-22
Persistent link: https://www.econbiz.de/10012301759
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Forecasting U.S. Domestic Migration Using Internet Search Queries
Lin, Allen Yilun - 2019
move from and places they move to. We show that migration intent mined from internet search queries can forecast domestic …
Persistent link: https://www.econbiz.de/10012891710
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Does search engine query data contribute to returns and liquidity?
Nurazi, Ridwan; Berto, Usman - In: Serbian journal of management : an international … 14 (2019) 1, pp. 1-26
Persistent link: https://www.econbiz.de/10012137878
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Informationssuche in B2B-Kaufprozessen : empirische Analysen zur Erklärung der Nutzung von Web-Suchmaschinen als Informationskanal
Hupka, Philipp Alexander - 2015
Persistent link: https://www.econbiz.de/10010493963
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Providing a window of opportunity for converting eStore visitors
Bhatnagar, Amit; Sen, Arun; Sinha, Atish P. - In: Information systems research : ISR 28 (2017) 1, pp. 22-32
Persistent link: https://www.econbiz.de/10011686224
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A study on effective measurement of search results from search engines
Zhang, Jin; Cai, Xin; Le, Taowen; Fei, Wei; Ma, Feicheng - In: Journal of global information management : an official … 27 (2019) 1, pp. 196-221
Persistent link: https://www.econbiz.de/10012006655