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Contemporary Issues in Social Media Marketing

Rishi, Bikramjit - 2017 - First edition.

Cover; Half Title; Title Page; Copyright Page; Dedication Page; Table of Contents; List of Figures; List of Tables; Acknowledgements; Preface; Chapter 1 Citizen relationship management by the Government of India through social media channels; Introduction; Review of the literature; Methodology; Analysis;...

Persistent link: https://www.econbiz.de/10013181788

Illuminating centralized users in the social media ego network of two national sport organizations

Naraine, Michael L.; Parent, Milena M. - In: Journal of sport management : the official journal of … 30 (2016) 6, pp. 689-701

Persistent link: https://www.econbiz.de/10011645894

Global cause awareness : tracking awareness through electronic word of mouth

Davis, Lenita; Rountree, Melissa Markley; Davis, Jullet A. - In: Journal of nonprofit & public sector marketing 28 (2016) 3, pp. 252-272

Persistent link: https://www.econbiz.de/10011591276

The social network? : nonprofit constituent engagement through social media

Smith, Jamie N. - In: Journal of nonprofit & public sector marketing 30 (2018) 3, pp. 294-316

Persistent link: https://www.econbiz.de/10011917355

Tweeting social change : how social media are changing nonprofit advocacy

Guo, Chao; Saxton, Gregory D. - In: Nonprofit and voluntary sector quarterly 43 (2014) 1, pp. 57-79

Persistent link: https://www.econbiz.de/10010251131

Determinants of voluntary organizations' attention on Facebook : the case of Norwegian voluntary organizations

Enjolras, Bernard - In: Nonprofit and voluntary sector quarterly : journal of … 52 (2023) 5, pp. 1308-1330

Persistent link: https://www.econbiz.de/10014384426

Improving fundraising efficiency in small and medium sized non-profit organizations using online solutions

Nageswarakurukkal, Kabil; Gonçalves, Paulo; Moshtari, … - In: Journal of nonprofit & public sector marketing 32 (2020) 3, pp. 286-311

Persistent link: https://www.econbiz.de/10012259288

How a nonprofit organization delivers online accountability through social media

Amelia, Seyla Rizky; Dewi, Miranti Kartika - In: International review on public and non-profit marketing 18 (2021) 3, pp. 317-334

Persistent link: https://www.econbiz.de/10012617317

Enhancing organizational capacity through the use of social media

Sun, Rui; Asencio, Hugo; Reid, Julie - In: Cases on strategic social media utilization in the …, (pp. 262-300). 2015

Persistent link: https://www.econbiz.de/10010507809

Aligning the virtual with the physical : social media, strategy, and Arts and Gardens

Dumont, Georgette E. - In: Cases on strategic social media utilization in the …, (pp. 184-208). 2015

Persistent link: https://www.econbiz.de/10010507828

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