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The greenwashing effects on corporate reputation and brand hate, through environmental performance and green perceived risk
Santos, Célia; Coelho, Arnaldo; Marques, Alzira - In: Asia-Pacific journal of business administration 16 (2024) 3, pp. 655-676
Persistent link: https://www.econbiz.de/10015072387
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Coronavirus disease 2019
Chaney, Damien; Lee, Michael S. W. - In: Psychology & marketing 39 (2022) 4, pp. 741-754
Persistent link: https://www.econbiz.de/10013165432
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The impact of animosity, brand image, consumer boycott, and product judgment on made-in-China Covid-19 vaccination intention
Suhud, Usep; Allan, Mamoon - In: Health marketing quarterly 38 (2021) 2/3, pp. 150-167
Persistent link: https://www.econbiz.de/10012695243
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Crowding and vaccination : tourist's two-sided perception on crowding and the moderating effect of vaccination status during COVID-19 pandemic
Nie, Zhenghu; Xu, Li; Zhang, Honglei; Cao, Yihan; Zhang, Chi - In: Journal of destination marketing & management 24 (2022), pp. 1-12
Persistent link: https://www.econbiz.de/10013347254
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Implications of vaccine shopping during pandemic
Nageswaran, Leela - In: Production and operations management : the flagship … 32 (2023) 4, pp. 1133-1149
Persistent link: https://www.econbiz.de/10014266249
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Examining brand affect mediation roles : trends and implications for tablet PCs market
Sri Rahayu; Haryono, Tulus; Harsono, Mugi; Setiawan, … - In: International journal of trade and global markets 13 (2020) 2, pp. 144-160
Persistent link: https://www.econbiz.de/10012206727
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Reservation price uncertainty : loss, virtue, or emotional heterogeneity?
Otto, Philipp E.; Schmidt, Lennard - In: Journal of economic psychology : research in economic … 87 (2021), pp. 1-19
Persistent link: https://www.econbiz.de/10013256788
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Beyond private label panache : the effect of store image and perceived price on brand prestige
Beneke, Justin; Zimmerman, Natalia - In: The journal of consumer marketing 31 (2014) 4, pp. 301-311
Persistent link: https://www.econbiz.de/10010416688
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Consumer-based chain restaurant brand equity, brand reputation, and brand trust
Han, Sung Ho; Bang, Nguyen; Lee, Timothy J. - In: International journal of hospitality management 50 (2015), pp. 84-93
Persistent link: https://www.econbiz.de/10011387992
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Reputation and advertising of collective brand members in the wine industry : the moderating role of market share
Sellers Rubio, Ricardo; Más Ruiz, Francisco José; … - In: Journal of wine economics 16 (2021) 2, pp. 169-188
Persistent link: https://www.econbiz.de/10012656822