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Prospects and challenges of market entry for Austrian companies in an emerging market : the case of Chile
Rotter, Stefan; Bobek, Vito; Horvat, Tatjana - In: Naše gospodarstvo : NG 66 (2020) 2, pp. 50-61
Chile is, compared to several other South American countries, geographically and demographically rather limited, but despite that it is the second most important trading and investment partner for Austria in this region. The aim of this paper is to gain firsthand insights into the motivations...
Persistent link: https://www.econbiz.de/10012317749
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Entry mode diversity and closing commercial deals with international customers : the moderating role of advanced servitization
Shleha, Waleed; Vaillant, Yancy; Vendrell-Herrero, Ferran - In: International business review : the official journal of … 32 (2023) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10013494113
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Business hybrid offerings by manufacturing SMEs : impact of servitization on internationalization of manufacturing SMEs
Chatterjee, Sheshadri; Chaudhuri, Ranjan; Vrontis, Demetris - In: International marketing review 40 (2023) 4, pp. 585-611
Persistent link: https://www.econbiz.de/10014469932
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Leadership positioning among U.S. firms investing in China
Wooster, Rossitza B.; Paul, Donna L. - In: International business review : the official journal of … 25 (2016) 1, pp. 319-332
Persistent link: https://www.econbiz.de/10011429212
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Equity commitment under uncertainty : a hierarchical model of real option entry mode choices
Wooster, Rossitza B.; Blanco, Luisa; Sawyer, W. Charles - In: International business review : the official journal of … 25 (2016) 1, pp. 382-394
Persistent link: https://www.econbiz.de/10011429221
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How do past mode choices influence subsequent entry? : a study on the boundary conditions of preferred entry modes of retail firms
Swoboda, Bernhard; Elsner, Stefan; Olejnik, Edith - In: International business review : the official journal of … 24 (2015) 3, pp. 506-517
Persistent link: https://www.econbiz.de/10011279681
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Local complementary inputs as drivers of entry mode choices : the case of US investments in Brazil
Hennart, Jean-François Marie André; Sheng, Hsia Hua; … - In: International business review : the official journal of … 24 (2015) 3, pp. 466-475
Persistent link: https://www.econbiz.de/10011279688
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Overcoming information asymmetry in foreign entry strategy : the impact of reputation
Stevens, Charles E.; Makarius, Erin E. - In: Global strategy journal : GSJ 5 (2015) 3, pp. 256-272
Persistent link: https://www.econbiz.de/10011337084
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Performance implications of multinationality : moderating role of foreign market entry mode
Yildiz, Harun Emre - In: Multinational business review 21 (2013) 4, pp. 334-357
Persistent link: https://www.econbiz.de/10010227714
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How FIEs may sustain competitive advantage in China : adapting marketing strategy by the use of Guanxi
Yuan, Xina; Kim, Sang Yong; Dai, Wanwen; Arnulf, Jan Ketil - In: Baltic journal of management 9 (2014) 1, pp. 22-46
Persistent link: https://www.econbiz.de/10010246029