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Social media and academic performance : does the intensity of Facebook activity relate to good grades?
Skiera, Bernd; Hinz, Oliver; Spann, Martin - In: Schmalenbach business review : sbr 67 (2015) 1, pp. 54-72
Persistent link: https://www.econbiz.de/10010471731
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Perceptions and uses of social media networking systems by South African students
Wiid, Johannes A.; Cant, Michael C.; Nell, Corinne E. - In: International business and economics research journal 13 (2014) 4, pp. 715-725
Persistent link: https://www.econbiz.de/10010393529
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A Study on Impact of Social Media on Academic Performance
Aashirwad Kumar, Gowtham; Kumar, Dr A Ravi - 2020
the exciting possibilities new technology carry to institutions, educators and students. Technology has modified the … together with Face book, Twitter, Google Plus, and Flickr, are getting used in gaining knowledge of for the purpose of … convenient communiqué with different college students and doubtlessly with others out of doors the class such as students of the …
Persistent link: https://www.econbiz.de/10014032359
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A Study on Impact of Social Media on Academic Performance
Aashirwad Kumar, Gowtham; Kumar, Dr A Ravi - 2020
the exciting possibilities new technology carry to institutions, educators and students. Technology has modified the … together with Face book, Twitter, Google Plus, and Flickr, are getting used in gaining knowledge of for the purpose of … convenient communiqué with different college students and doubtlessly with others out of doors the class such as students of the …
Persistent link: https://www.econbiz.de/10014102048
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The effect of Facebook, WhatsApp, Twitter and Email on SMEs performance : empirical evidence from United Arab Emirates
Saeed Khalifan Rasheed Ghanem; Nor Aziati Abdul Hamid - In: Inventi impact: SMEs (2021) 1, pp. 32-48
Persistent link: https://www.econbiz.de/10012696596
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Perception of Indian consumers towards social media advertisements in Facebook, LinkedIn, YouTube and Twitter
Natarajan, Thamaraiselvan; Balakrishnan, Janarthanan; … - In: International journal of internet marketing and … 8 (2014) 4, pp. 264-284
Persistent link: https://www.econbiz.de/10011349111
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How does consumer engagement evolve when brands post across multiple social media?
Unnava, Vasu; Aravindakshan, Ashwin - In: Journal of the Academy of Marketing Science 49 (2021) 5, pp. 864-881
Persistent link: https://www.econbiz.de/10012614772
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The effects of use of multiple social media platforms on firm performance : an empirical study
Chou, Chia-Ching; Lee, Chieh; Tao, Xinyuan; Qian, Zhuang; … - In: International journal of management and decision making … 21 (2022) 2, pp. 129-143
Persistent link: https://www.econbiz.de/10013256568
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Finding the optimal social media marketing mix to drive customer attraction and sales performance : an exploratory study
Narayanaswamy, Ravi; Heiens, Richard A. - In: International journal of electronic marketing and … 13 (2022) 1, pp. 65-82
Persistent link: https://www.econbiz.de/10012695457
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Use of social media by selected Indian private sector banks
Chandani, Arti; Divekar, Rajiv; Kaushik, Shilpi; Mehta, Mita - In: International journal of public sector performance … 8 (2021) 1/2, pp. 205-218
Persistent link: https://www.econbiz.de/10012696765