Showing 241 - 250 of 52,437
This study aims to extend expectation-confirmation model (ECM) of IS continuance based on effort-accuracy model (EAM) for predicting and explaining continuous usage of online product recommendation (OPR) that has been ignored in prior literature. The proposed OPR continuance model, incorporating...
Persistent link: https://www.econbiz.de/10012625220
Persistent link: https://www.econbiz.de/10012631406
Persistent link: https://www.econbiz.de/10012631433
Persistent link: https://www.econbiz.de/10012614615
Persistent link: https://www.econbiz.de/10012615092
Persistent link: https://www.econbiz.de/10012599887
Persistent link: https://www.econbiz.de/10012605342
Persistent link: https://www.econbiz.de/10012607773
Recommender systems (RSs) are widely utilised across industries as a tool to provide users with recommendations based on their preferences. This paper reports on an examination of the influence of trusting belief on behavioural intentions to reuse RSs, emphasising the effects of trust...
Persistent link: https://www.econbiz.de/10013223027
This research was conducted to analyze and know the influence of Online Customer Reviews, Influencer Marketing, Website Quality, on Online Purchasing Decisions at Shopee's Online Marketplace. The analytical method used in this research is descriptive analysis and multiple linear regression...
Persistent link: https://www.econbiz.de/10013237728