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Creating customer, museum and social value through digital technologies : evidence from the MANN Assiri project
Izzo, Filomena; Camminatiello, Ida; Sasso, Pasquale; … - In: Socio-economic planning sciences : the international … 85 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014282344
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Design and a deep customer insight approach to innovation
Price, Rebecca; Wrigley, Cara - In: Journal of international consumer marketing 28 (2016) 2, pp. 92-105
Persistent link: https://www.econbiz.de/10011459996
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Determinants of an organization's website ease of use : the moderating role of product tangibility
Aljukhadar, Muhammad; Senecal, Sylvain - In: Journal of organizational computing and electronic commerce 25 (2015) 4, pp. 337-359
Persistent link: https://www.econbiz.de/10011398649
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The determinants and impacts of aesthetics in users' first interaction with websites
Jiang, Zhenhui; Wang, Weiquan; Tan, Bernard C. Y.; Yu, Jie - In: Journal of management information systems : JMIS 33 (2016) 1, pp. 229-259
Persistent link: https://www.econbiz.de/10011560750
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Mobile market research applications as a new voice of customer method : implications for innovation and design management
Green, William; Cluley, Robert; Gasparin, Marta - In: Research-technology management 63 (2020) 1, pp. 49-55
Persistent link: https://www.econbiz.de/10012180851
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Stimulating consumer community creation through a co-design approach
Storvang, Pia; Haug, Anders; Bang, Nguyen - In: International journal of market research 62 (2020) 2, pp. 176-194
Persistent link: https://www.econbiz.de/10012214133
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Ästhetik, Digitalisierung und Konsum: mehr Umsatz durch Genuinität?
Knödler, Hermann; Martach, Swantje - In: Die informatisierte Service-Ökonomie : Veränderungen …, (pp. 155-181). 2018
Persistent link: https://www.econbiz.de/10011903588
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Wertzuwachs durch Selbstdesign : Die erhöhte Zahlungsbereitschaft von Kunden beim Einsatz von "Toolkits for User Innovation and Design"
Schreier, Martin - 2005 - 1. Aufl
Persistent link: https://www.econbiz.de/10002509301
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Produktentwicklung im Dialog mit Konsumenten
Raabe, Thorsten - In: Marketing im gesellschaftlichen Dialog, (pp. 267-280). 1996
Persistent link: https://www.econbiz.de/10001293762
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Creating value through company-consumer interaction
Wikström, Solveig - In: Marketing im gesellschaftlichen Dialog, (pp. 247-266). 1996
Persistent link: https://www.econbiz.de/10001293763