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Helping Dwight : how gamification can improve CSR communication effectiveness?

Wójcik, Filip - In: Central European Management Journal 31 (2023) 3, pp. 405-415

Purpose The main purpose of this study is to check the potential impact of gamification on communicating CSR issues. Design/methodology/approach The examination was conducted concerning the correlations between income/education level and communication effectiveness with and without gamification...

Persistent link: https://www.econbiz.de/10014515822

Communicating corporate social responsibility : how fit, specificity, and cognitive fluency drive consumer skepticism and response

Lim, Rachel Esther; Lee, Wei-Na - In: Corporate social responsibility and environmental management 30 (2023) 2, pp. 955-967

Persistent link: https://www.econbiz.de/10014246539

Building CSR communication in the banking business in Thailand : the mediating effects of social media influencers and consumer skepticism

Nizar Fauzan; Pensri Jaroenwanit - In: Creative business and sustainability journal 44 (2022) 2, pp. 95-113

Persistent link: https://www.econbiz.de/10014250714

Were we prepared to face a pandemic? : exploring companies' CSR disclosure on social media before COVID-19 outbreak

Iazzi, Antonio; Ligorio, Lorenzo; Iaia, Lea - In: Management decision 60 (2022) 10, pp. 2849-2874

Persistent link: https://www.econbiz.de/10013389397

Who is the responsible corporation? : a multimodal analysis of power in CSR videos of multinational companies

Shao, Kaiyu; Janssens, Maddy - In: Organization studies : an international … 43 (2022) 8, pp. 1197-1221

Persistent link: https://www.econbiz.de/10013390608

CSR communication and firms' ability to win public procurement contracts

Kaddouri, Ouiam; Saussier, Stéphane - In: European journal of management and business economics : … 31 (2022) 3, pp. 390-407

Purpose - This paper aims to examine the link between the corporate social responsibility (CSR) communication efforts of companies and their ability to obtain public procurement contracts. Design/methodology/approach - The authors are exploiting a database with the number of public procurement...

Persistent link: https://www.econbiz.de/10013331034

Pride or empathy? : exploring effective CSR communication strategies on social media

He, Zeya; Liu, Qing; Ferns, Bo H.; Countryman, Cary C. - In: International journal of contemporary hospitality management 34 (2022) 8, pp. 2989-3007

Persistent link: https://www.econbiz.de/10013412841

Examining the prominence and congruence of organizational corporate social responsibility (CSR) communication in medical tourism provider websites

Mason, Alicia; Spencer, Elizabeth; Barnett, Kaitlin; … - In: Journal of hospitality and tourism insights 6 (2023) 1, pp. 1-17

Persistent link: https://www.econbiz.de/10013536082

Is a specific claim always better? : the double-edged effects of claim specificity in green advertising

Janssen, Catherine; Swaen, Valérie; Du, Shuili - In: Journal of business research : JBR 151 (2022), pp. 435-447

Persistent link: https://www.econbiz.de/10013459858

A text mining approach for CSR communication : an explorative analysis of energy firms on Twitter in the post-pandemic era

Mazza, Rocco; Zavarrone, Emma; Olivieri, Mirko; … - In: Italian journal of marketing : ITJM 2022 (2022) 3, pp. 317-340

Persistent link: https://www.econbiz.de/10013461643