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Consumption patterns of the new elite in Zimbabwe
Belk, Russell W. (contributor) - 2000 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001648665
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Images of ourselves : the good life in twentieth century advertising
Belk, Russell W. - 1985
Persistent link: https://www.econbiz.de/10001263374
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Consumer ethics across cultures
Belk, Russell W. (contributor);  … - 2005
Persistent link: https://www.econbiz.de/10003747514
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Politicizing consumer culture : advertising's appropriation of political ideology in China's social transition
Zhao, Xin; Belk, Russell W. - In: Journal of consumer research : JCR ; an … 35 (2008/09) 2, pp. 231-244
Persistent link: https://www.econbiz.de/10003749138
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Consumer ethics across cultures
Belk, Russell W.; Devinney, Timothy Michael; Eckhardt, Giana - 2009
Persistent link: https://www.econbiz.de/10003785639
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Packaging as a vehicle for mythologizing the brand
Kniazeva, Maria; Belk, Russell W. - 2009
Persistent link: https://www.econbiz.de/10003785647
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Handbook of qualitative research methods in marketing
Belk, Russell W. (contributor) - 2006
Persistent link: https://www.econbiz.de/10003274205
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Consumer culture theory
Belk, Russell W. (contributor); Sherry, John F. (contributor) - 2007
Persistent link: https://www.econbiz.de/10003486380
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Glocal understandings : female readers' perceptions of the new woman in Chinese advertising
Hung, Kineta H.; Li, Stella Yiyan; Belk, Russell W. - In: Journal of international business studies : JIBS ; an … 38 (2007) 6, pp. 1034-1051
Persistent link: https://www.econbiz.de/10003560628
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Advertising consumer culture in 1930s Shanghai : globalization and localization in yuefenpai
Zhao, Xin; Belk, Russell W. - In: Journal of advertising : official publication of the … 37 (2008) 2, pp. 45-56
Persistent link: https://www.econbiz.de/10003732317