The scale of development and deployment of open source software in the three North East Asian countries - China, Japan and South Korea - is large enough to be noticed at the global level. OSS has redefined the dynamics of software markets in the three countries and has brought significant...

There is arguably an optimum amount of advertising that an economy can absorb. A company's ad spending in an economy is a function of a host of economic and geopolitical factors. Regional economic integrations bring a significant transformation in these factors, which in turn influence...

The global e-retail industry is growing rapidly. Economies worldwide, however, differ greatly in the development of the e-retail industry. Using data from forty-seven economies, this paper empirically examines how technological, economic, and institutional factors explain international...

Purpose – The aim of the paper is to present an overview and an assessment of the challenges and opportunities for businesses that emerge from the greater diversity and complexity in doing marketing in the expanding EU. Design/methodology/approach – The paper examines how marketing issues...

The North Carolina (NC) wine industry has grown rapidly over the past decade and is expected to grow even more as the worldwide wine consumption and export of wines rises. In the United States, the wine market has grown by 13.7 percent since 2002 in volume and by more than 15 percent in dollars...