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99
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95
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90
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71
Internet marketing : reaching customers anytime, anywhere, any platform
Duparcq, Patrick
;
Hanna, Richard
;
Berger, Paul D.
-
2010
Persistent link: https://www.econbiz.de/10003830828
Saved in:
72
E-marketing
Strauss, Judy
;
Frost, Raymond
-
2009
-
5. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003747670
Saved in:
73
Socialnomics : how social media transforms the way we live and do business
Qualman, Erik
-
2009
Persistent link: https://www.econbiz.de/10003815715
Saved in:
74
Pricing policies in hotels : a psychological threshold research in online and offline channels
Pelegrín-Borondo, Jorge
;
Arias-Oliva, Mario
; …
- In:
International journal of internet marketing and …
9
(
2015
)
2
,
pp. 161-179
Persistent link: https://www.econbiz.de/10011497572
Saved in:
75
Development of an optimal solution for digital marketing variables in an online tool
Ahuja, Vandana
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 49-65
Persistent link: https://www.econbiz.de/10011387769
Saved in:
76
Revenue management implications of branded vs. independent hotels price-parity and online distribution effectiveness
Maier, Thomas A.
- In:
International journal of revenue management : IJRM
7
(
2013
)
3/4
,
pp. 223-243
Persistent link: https://www.econbiz.de/10010391245
Saved in:
77
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn
;
Babakus, Emin
;
Smith, Katherine Taken
- In:
International journal of internet marketing and …
8
(
2013
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Saved in:
78
Internet marketing : strategy, implementation and practice
Chaffey, Dave
(
contributor
)
-
2006
-
3rd ed.
Persistent link: https://www.econbiz.de/10003290590
Saved in:
79
eMarketing eXcellence : the heart of ebusiness
Smith, Paul R.
;
Chaffey, Dave
-
2005
-
2nd ed
Persistent link: https://www.econbiz.de/10002485281
Saved in:
80
Strategic management and online selling : creating competitive advantage with intangible web goods
Royer, Susanne
-
2005
-
1. publ.
Persistent link: https://www.econbiz.de/10002392734
Saved in:
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