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158
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96
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91
Cypriot parental perceptions of children's internet usage: an investigation of motivations and barriers
Liu, Wen-ling
;
Kitchen, Philip J.
;
Moskovos, Argyris
- In:
EuroMed journal of business
4
(
2009
)
3
,
pp. 304-323
Persistent link: https://www.econbiz.de/10003928558
Saved in:
92
Integrated brand marketing and measuring returns
Kitchen, Philip J.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003973261
Saved in:
93
The relationship between sales skills and salesperson performance : an empirical study in the Malaysia telecommunications company
Basir, Mohd Sah
;
Ahmad, Syed Zamberi
;
Kitchen, Philip J.
- In:
International journal of management and marketing …
3
(
2010
)
1
,
pp. 51-73
Persistent link: https://www.econbiz.de/10003950986
Saved in:
94
Integrated brand marketing and measuring returns
Kitchen, Philip J.
- In:
Integrated brand marketing and measuring returns
,
(pp. 1-8)
.
2010
Persistent link: https://www.econbiz.de/10003988768
Saved in:
95
Corporate communication : reputation in action
Watson, Tom
;
Kitchen, Philip J.
- In:
Facets of corporate identity, communication, and reputation
,
(pp. 121-140)
.
2008
Persistent link: https://www.econbiz.de/10003690670
Saved in:
96
Marketing : metaphors and metamorphosis
Kitchen, Philip J.
(
contributor
)
-
2008
-
1. publ.
Persistent link: https://www.econbiz.de/10003685358
Saved in:
97
Inhibition of brand integration amid changing agency structures
Kitchen, Philip J.
;
Spickett-Jones, J. Graham
;
Grimes, Tony
- In:
Journal of marketing communications
13
(
2007
)
2
,
pp. 149-168
Persistent link: https://www.econbiz.de/10003494102
Saved in:
98
Integrated strategic partnerships between business and not-for-profit organisations: a case study from New Zealand
Palakshappa, Nitha
;
Bulmer, Sandy
;
Eweje, Gabriel
; …
- In:
Journal of marketing communications
16
(
2010
)
4
,
pp. 255-268
Persistent link: https://www.econbiz.de/10008651834
Saved in:
99
Financial resources and corporate reputation : toward common management principles for managing corporate reputation
Siano, Alfonso
;
Kitchen, Philip J.
;
Confetto, Maria Giovanna
- In:
Corporate communications : an international journal
15
(
2010
)
1
,
pp. 68-82
Persistent link: https://www.econbiz.de/10003943662
Saved in:
100
Uncovering the relationships between aspirations and luxury brand preference
Truong, Yann
;
McColl, Rod
;
Kitchen, Philip J.
- In:
The journal of product & brand management
19
(
2010
)
5
,
pp. 346-355
Persistent link: https://www.econbiz.de/10008658563
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